Brush Basics
If you’re only as good as the tools you use, make sure to choose the brush that works best for you.
20 Questions to Ask at a Job Interview
Pay scale may be the first question that comes to mind, but astute technicians know there are many other salon elements that affect their income and job satisfaction.
How to Make More Money and Bring in New Clients: Throw a Party for the Kids
A Golden Opportunity: Adding Tanning and Waxing
With proper equipment, skin care education, and product knowledge, you can offer tanning services so your clients can sport the summer-resort look year-round.
NAILS 1ST Annual Graphics Contest
You don’t need to be a graphic designer to run a successful nail business, but attention-grabbing business cards, handouts, and advertisements are great clientele-building tools.
Turning Walk-ins Into Regulars
Walk-in clients are like one-night stands,” says one exasperated nail technician. “They’re flighty salon-hoppers who are hard to please.”
Woo Clients With Custom Pedicures
We’re all hard on our feet, but you can show clients how to undo the abuse with custom pedicure packages.
The Joys of Soft Selling
Competition getting hot? Turn down the volume and get a little personal. For today’s clients, superior service and directed dialogue are the fastest routes to sales success.
Servicing Clients Every Three Weeks
Make room in your schedule for new clients, and you'll soon need to make room in your wallet for more money.
Ask the Nail Doctor
Every month, our nail doctor answers readers' questions about any health-related issue.
“Following Wanted”: Whose Clients Are They?
When a technician leaves a salon, can she take clients with her? If she leaves on good terms, the owner will probably let her, but in the end, it’s up to the client.
Open Doors, Open Floors - Making Your Salon Handicapped Accessible
Creating salon access for disable people is not only a matter of eliminating physical barriers, but also getting rid of fear.
8 Things That Gobble Your Time and How to Starve Them
If it’s your life, why don’t you have time? Here’s what you can do to protect yourself against eight time-wasters.
Give It to Them in Writing
From business cards to brochures, salon handouts remind, inform, and promote your services to clients.
Get the Word Out
You know what you have to offer, but does everybody else? With some publicity, your salon will be known to more than just your clients and neighbors.
You Already Have a Monopoly
You could charge whatever you wanted, do business however you pleased, work only as long as you cared to---because you were the only person who could do nails. Sound interesting?
Everyone’s A Winner At The 1991 Who’s Who Awards
It is especially gratifying to be presented with a Who’s Who Readers’ Choice Award because the honor comes from the people who actually use the products.