
Business

Giving Back, OPI-style
OPI held essay contest for children of employees and awarded $1000 scholarships and flatscreen computers to winners.

Take a Tip From…INM’s Sara Rayna Holden
INM elite educator Sara Rayna Holden shares an interesting way of keeping nail art inspiration close by.

Quick Tips
Manicuring — It’s the most basic of all services, but there is always something new you can learn. We asked techs to tell us their favorite little tips for this simple service.

Where the Girls Are
Sprinkles is a "traveling spa for girls" offering manicures, pedicures, facials, temporary tattoos, goodie bags, make-up application, and massage. The girls, ages 3-12, wear pink, fluffy robes while they enjoy their services.

Weather Any Financial Storm With Planning
Those feeling the pinch of these uncertain economic times may take issue with the old adage that the beauty industry is recession-proof. Being recession-proof, says Strategies’ Neil Ducoff, has nothing to do with the industry and everything to do with business planning. Here are his strategies to recession-proof your business.

SpaRitual Education Essentials for Spa Professionals - Part 2 of 3
SpaRitual offers progressive concepts designed to treat mind, body, hands, feet and nails.

SpaRitual Education Essentials for Spa Professionals - Part 1 of 3
SpaRitual offers progressive concepts designed to treat mind, body, hands, feet and nails.

NSI Products - Client Consultation
Watch step-by-step demonstrations covering acrylic, gel, and nail art.

Our Own Worst Enemies: Dealing with Bad Coworkers
The coffee pot is on and dry, the retail area is dusty, and your coworker is happily filing the nails of one of your favorite clients. You are not alone. Nail techs just like you are facing the same issues in salons around the globe. Don’t let that bad coworker get your panties in a bunch. It’s time to band together and take back the salon.

Mohair, Martinis, and Manicures
Fleur de Lys in Portland keeps it simple, cozy, and consistent.

To Share or Not to Share
There’s no question workplaces have become more casual, but not all traces of professionalism have been erased. How do you maintain your professionalism when your personal life has become difficult? The challenge for techs is in knowing where to draw the line between personal and professional when the two are so closely connected.

About NSI
A look into the past and future of NSI; a company at the forefront of innovative technology in the nail industry.

A Winning [Brand] Combination
Becoming a household name is important for any business -- salons included. The winner and finalists in our Best Salon Brand contest prove they have what it takes to build a strong brand. From interesting logos to unique promotional materials such as pocket mirrors and brushes, these salons prove that consistency can build brand loyalty.

17 Ways to Knock the Socks Off Your Winter Pedicure Clients [Literally]
Salon owners from some of the coldest parts of the U.S. and Canada offer their advice on how to coax those feet back out to enjoy satisfying winter pedicures.
Education Leads to Retail Sales
Salon consultant Bryan Durocher of Durocher Enterprises offers a way to make opening a dialog with clients just a little bit easier.

On the Road: Sugarcoat, Atlanta, Ga.
Sugarcoat: A Nail and Beauty Bar in Atlanta’s Buckhead neighborhood stands out amongst the other boutique, upscale, and discount salons in the city because it’s developed a unique brand that’s reinforced through every aspect of its business.
On My Mind: Are You Focused?



