
Business
Protecting The Salon Environment
Understand odors and the need for proper ventilation.
Retail Success Strategies: Think Service, Not Sales
Retailing products is the most natural extension of salon customer service.
Get the Word Out
You know what you have to offer, but does everybody else? With some publicity, your salon will be known to more than just your clients and neighbors.

You Already Have a Monopoly
You could charge whatever you wanted, do business however you pleased, work only as long as you cared to---because you were the only person who could do nails. Sound interesting?

Turning the Tables (From Tired to Terrific)
Today’s table makers offer every extra under the sun -- but nail techs still have some ideas on how to make their workstations even better.

A Salon Is a Salon
We can learn a few lessons from our hair industry cousins (and avoid some of their growing pains).

You Can Fight City Hall
The Stevensons of Hollywood Nail Care convinced their zoning board that nail technicians should be considered professionals.

Everyone’s A Winner At The 1991 Who’s Who Awards
It is especially gratifying to be presented with a Who’s Who Readers’ Choice Award because the honor comes from the people who actually use the products.

Editor's note: Stop the Bad Presses!
A good deal of the bad press nails have gotten over the years has been a result of clients who bad-mouth the profession after they’ve suffered some nail health problem, very often an infection.
Finding Room Full Service
Adding a service requires more than rearranging the furniture – it requires an attitude adjustment.

Amico’s Grand Got Its Name for Incomparable Service
Amico’s employees are trained to primp and pamper clients into euphoria.
A Penchant for Perfection: Profile of A Perfect Ten Nail Salon
In a state that doesn’t even require licensing, Larry and Nancy Bergere set their own standards.

Editor's note: The Market Can Bear It; Can You?
Most reasonable people expect prices to rise every year or so, so don't be afraid to raise your prices regularly.
Jan Bragulla Named NNTG Person of the Year
Bragulla earned the award for her efforts to raise the consciousness and professionalism of nail technicians
Orly Granted Patent For Glue Dispenser
One Drop Nail Glue Dispenser gives maximum application control without clogging.

Computerizing The Salon
Automating can be scary, but with these hints you can be master of the machine.
School’s Out
A practical guide to success in the nail business for students, recent grads, and newcomers.



