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Fastest Growing Beauty Trends Might Surprise You

These stats were compiled by Square, the credit card processing company, and they show how consumers today are spending their money on beauty.

Anne Moratto
Anne MorattoDirector of Brand Content Strategy, MODERN SALON and NAILS
Read Anne's Posts
October 29, 2019
Fastest Growing Beauty Trends Might Surprise You
Fastest Growing Beauty Trends Might Surprise You
Fastest Growing Beauty Trends Might Surprise You
Fastest Growing Beauty Trends Might Surprise You
Fastest Growing Beauty Trends Might Surprise You

Image credit: Square

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According to Square, the mobile payment company, the services consumers are spending the most on aren’t blowouts and botox.  Using insight from Suite Management Franchising consumers and business owners, survey results identified these stats about services and spending:

Here is a highlight of the results: 

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  • 65% of Square beauty sellers say their customers are spending more than they were two years ago 

  • Nail dip monthly sales have grown 18x since January 2017

    • Most popular in: Coral Gables, FL; Brownsville, TX; Springfield, MO; Chicago, IL; Fitchburg, MA 

  • Root smudge monthly sales quantity has grown 72x since January 2017 

    • Most popular in: Round Rock, TX; St. Pete Beach, FL; Santa Clara, CA; Scottsdale, AZ; Lakewood, CO

  • Lash perm sales have grown 12x since January 2017 

    • Most popular in: San Diego, CA; Houston, TX; Seattle, WA; Miami, FL; New York, NY 

  • Men’s waxing services grew 19x between 2014 and June 2019

    • Most popular in: San Diego, CA; San Antonio, TX; Tampa, FL; Seattle, WA; Chicago, IL 

View the rest of the survey results here: https://bit.ly/32Kom66.



Originally posted on Modern Salon

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