Modern Salon's September 2012 issue discusses why the nail business, which has grown significantly since last year, is a smart one for hair salons to be in.
by Staff
September 4, 2012
1 min to read
Modern Salon's September 2012 issue discusses why the nail business, which has grown significantly since last year, is a smart one for hair salons to be in.
With celebrities like Zooey Deschanel, Rihanna, Katy Perry, Fergi, and Gwen Stefani sporting decked out nails, nail art has become a popular demand among customers. Modern Salon advises salon owners to take advantage of this moment by staying abreast of celebrity nail trends and keeping tools like Dashing Diva's DesignFX Appliques at the ready.
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Senior vice president of marketing at John Paul Mitchell Systems Robert Yates advises hair salons to start offering nail services.
Suzi Weiss-Fischman, VP of OPI agrees: "Gels are a game changer in the industry and a hige opportunity to reinvigorate salon services. This is a great time for hairdressers to begin doing nails because of the soak-off color gels. It is an easier and faster service, but needs less education."
According to Modern Salon, over the last two years, nail care has been one of the fastest growing categories in professional salons. Annual industry research reports by Professional Consultants & Resources of Plano, Texas, show that professional nail care product sales by manufacturers grew a whopping 24.5% in 2011 compared to 2010.
Before a client has even sat down, she has decided whether your salon has its act together, and scent is the one piece of that first impression most salons leave to chance. Aura House co-owner Leif Frey makes the honest case for ambient scent in a salon, including why ventilation, not fragrance, is the answer to fumes. Plus, the four decisions that matter more than which scent you pick.
Premiere Show Group has announced IN FOCUS, the creative campaign behind the Premiere 2027 Show Tour, developed in collaboration with award-winning Ashlee Norman Hair & Team.
Sofia Vergara, Lucy Hale, Alison Brie, John Salley, Brian Austin Green and more honored the best achievements in Science Behind Beauty, Health & Wellness at this glittering event.
The anniversary campaign includes a proposed French Manicure Day and submission of the original French Manicure Kit for consideration by the Smithsonian's Personal Care and Cosmetics Collection.
The show reported 30% attendance growth. It felt that way. This event for the southwest professional beauty community had heart, spice, and something for everyone.
For Christian Cowan’s Spring/Summer 2027 collection, the designer drew inspiration from classic feminine silhouettes, reimagined with a cool edge and unexpected textures.
MelodySusie is celebrating its 17th anniversary. It is a time to celebrate another year of growth, another year of innovation, and another chapter of the journey we've shared with nail lovers around the world. From first-time nail enthusiasts and bold creators to professionals turning passion into a career, we’re grateful for every person and community who has made nail artistry their own.