business

Nail Notebook: Assignment #1

Editor’s Note: Bussey, Iowa-based nail tech and educator Holly “Fingernailfixer” Schippers has started a project call the Nail Notebook. Over the course of the next few months, she’s going to walk you through the creation of

Read more

NSI Launches Business Development E-Book

A new business development e-book titled Building Your Clientele in 6-9 Months: A 360º Guide to Generating Income is available on the NSI website to help nail technicians across the globe. The e-book contains numerous tips, insights,

Catch the Momentum

With social networking, manufacturers’ advertising, and insider support, techs can be in the perfect position to catch the momentum when a wave of national attention sweeps over our industry. Are you poised to harness the power of the consumer press the next time there’s big news in our industry?

What’s New With Young Nails

I got a chance to visit Young Nails headquarters during its recent training and education seminar. The four-day event had a great turnout, with many new techs trying out to become full-fledged mentors for the Young

Milady’s S.O.S. Training Academy Slated for September, November

Milady’s S.O.S. (Salon Owners Success) Training Academy for Salon & Spa Owners is a four-day workshop that walks you through all the important and sometimes challenging areas of your business. You and another member of your team

Coming Soon to a Spa Near You ...

Massages, facials, body scrubs — clients can’t get enough. And that’s great. But did you know these standard treatments barely scrape the spa surface? New technology, reinvented techniques, and pop culture all shape the way consumers

Sally Beauty Recognizes “Partners in Progress”

In a year when the financial slogan seemed to be “flat is the new up,” Sally Beauty Supply has a lot to be proud of. Its same-store-sales are up, both its professional and retail business is

What Well-Off Women Want

I just discovered a New Zealand-based salon consultant named Maxim Titter (www.fishonaplate.com). When she had a salon, she came to the conclusion that her best clients were generally in their 40s plus. They were highly skilled,

Get Buzz for Your Product Line

Lots of nail techs have created their own product lines and if you’re one of them, then The Spa Buzz has an opportunity for you to get your brand in front of beauty decision-makers at one

Take Care of Your Most Valuable Resources

I receive an e-newsletter periodically from the National Association of Eco-Friendly Salons & Spas. Usually it contains interesting ideas for greening your salon, but in the latest edition founder Tamara Jercha talked about how look after