As a salon owner, you know that great service isn’t the only reason why clients choose where to get their hair done. It’s the environment and ambiance of the salon from the moment they walk through the doors. How do you create that memorable experience?
When Karen Zerbo decided to open a salon she knew she needed an interior designer who understood salons. Her research led her to Michele Pelafas, a Chicago-based design firm who specializes in salons and custom beauty furniture. From concept to completion, here is Zerbo’s journey to opening the doors of her brand new salon.
The term "shelfie" usually refers to an Instagram-worthy photo depicting a colorful bookshelf. However, nail salons can also post the perfect shelfie, consisting of polish, retail, or glitter. Here are some of our favorites.