Business

Give the Government Less of Your Money

Are you missing opportunities to lessen your tax burden? A premier CPA firm specializing in salons and spas, Kopsa Otte is offering a fabulous deal to recipients of NAILS’ Magazine: a review of your financial statements

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Retailing Begins With an Appeal to the Senses

A great retail space is designed around the senses, says salon consultant Bryan Durocher. Ramp up your retailing effort for 2010 with an appeal to clients’ sense of touch, sound, smell, and sight. “If you implement

Free Webinar from Milady

Cosmetology training company Milady is offering a free 90-minute webinar called “Plan for Profits! Fill Your Pockets!” a week from today at 12 noon (EST). “Have you ever wondered what you could do to keep your

Pro Nail Care: Salon Secrets of the Professionals

New from Firefly Books comes Pro Nail Care: Salon Secrets of the Professionals.

Involve Clients in Your Efforts to Go Green

The best way to gets clients to notice your salon’s commitment to the environment is to get them involved, says Tamara Jercha, president of the National Association of Eco-Friendly Salons & Spas. Jercha suggests sponsoring an

Cruise the Mediterranean and Learn

Set sail with educators Vicki Peters, Elaine Watson, and Iryna Giblett aboard a commercial cruise ship for a chance-of-a-lifetime learning experience. Nail Cruise will leave Venice, Italy, May 2 and sail the beautiful Greek Isles on

Dr. Fish Bites Back

In journalism school, one of the oft-repeated maxims we learned about “what is news?” went as follows: “If the story is ‘dog bites man,’ it’s not news. If the story is ‘man bites dog,’ it is.”

High Schoolers Spend a Day at the Salon

Salon owner Maisie Dunbar is a well-known figure at Baltimore’s Patterson High School. She volunteers her time for the school’s nail program and she is a speaker for their entrepreneur program as well. Thursday, it was

Pass the Santa this Holiday Season

Salon consultant (and NAILS blogger) Bryan Durocher has suggested a fun way to turn clients’ enthusiasm and loyalty into retail sales. He suggests holding a “Pass the Santa” contest with your staff. Each time a staff

Great Traits for Salon Managers

I was perusing SpaBusinessMD, a blog by medical spa consultant Francis X. Acunzo, and I came across an entry that lists the top 10 attributes of a successful medical spa manager. Not surprising, since medspas are