clients

The Clock Stops Here

I don't know how some of you fellow techs out there do it. Keep your schedules to "normal" business hours, that is. Who are your clients? Where did you find an entire clientele comprised of people

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Why They Come Back

What is it about a professional manicure that gets a client hooked? NAILS asked some satisfied salon clients to recount their first experience getting their nails done. Turns out, the reason they return often has as much to do with the tech as with the service itself.

Good Morning America Goes the Scare Tactic Route

Well, we’ve got another scare tactic story in the national media on our hands. And this time I’m not up in arms about the story not having its facts straight. Rather, the story of a woman

Q&A: Marketing a New Salon

My salon been open for two weeks now. What can I do to bring in more clients, besides newspaper ads, fliers, banners, and things like that?Le Hi Le, Congratulations on opening your salon! I would go to vistaprint.com and

And That's OK

I backpack. Camp. Hike. Wheel (as in, drive off road in a 4-wheel-drive.) And now, canoe. Point being, I like to go outside. And while outside, I like to wander off to places where there are

I'd Have Baked a Cake!

You may recall the BF and I recently became homeowners. And, seeing as how we are nearing the end of the moving process, it looks like we may also survive to live "happily ever after" after

"I See No-Shows"

I've talked it over with a few other folks in the personal service industry — pretty much anyone who works by appointment with people — and we all agree: It doesn't take long before you develop

This Ain't No Yard Sale!

I have to remember to change my habits. I keep telling myself I'm going to start settling with my clients at the beginning of their appointment, before I start the service, instead of at the end

New World Record: 1,897 Nails Filed and Varnished in Eight Hours

Congratulations to the students at the London College of Beauty Therapy (LCBT) for setting The Guinness World Record for “most nails filed and varnished in eight hours”! In setting the record, the students filed and polished

Party Crashers

About two weeks before her wedding, Anne Silvey, now Mrs. Anne Franscioni, was putting the finishing touches on the plans for her big day. She’d had the color palette picked out long ago — navy, cream, and wine — and her six bridesmaids were prepared with their navy dresses. Wanting everything to be perfect to the last detail, she of course wanted a perfectly matched look for the group’s fingernails and toenails.