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Essie's Reptilian Polish Catches Eyes

Elle magazine put Essie 's Crocadilly polish from the Repstyle collection on its "It List" for February.

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Spring Fashion Nail Art

Lucky Magazine found cool nails looks on Lucky Community, where readers post pictures of themselves in their favorite looks. Contributor Kara Endres created three nail designs in homage to the spring runways.

Nail Trends from the Fall 2013 Fashion Week Runways

See some of the most wearable nail trends from metallics to bold colors.

Brights in the Dead of Winter

Why not try wearing bright colors in winter? Marie Claire 's January 2013 issue asked the question after noticing a steady trend toward bold, spring-like colors.

New Girl Actress Loves Essie's Brights

Cosmopolitan interviewed actress Hannah Simone, who plays the role of Cece on hit television show New Girl , to find out some of her beloved beauty products.

Show Toes More Love in 2013

Allure magazine blogger Shannon Ray vowed to show her toes more love in 2013.

Metallic for All Skin Tones

A collection of shiny, metallic shades was listed in Harper's Bazaar 's "Manicure Must-Haves" for January 2013.

Handy Hand Care Products

A quick lotion or hand scrub can make a manicure quite memorable. And a sales pitch on the beneficial ingredients of a hand care product as you massage it into your clients’ skin can make them want to purchase the product for home use. To help you with retail as well as with themed services, NAILS has compiled the latest delicious-smelling hand products to keep hands well-moisturized and supple.

Slightly Stiletto

For a night out, Allure 's favorite manicure is "long, opaque, and impossibly glossy" for winter.

Essie Partners with Jewelry Site

Essie partnered with online jewelry site baublebar.com to pair six new hues with matching bangles.