international

Star Hones in on Middle East Nail Care Market

According to the company, nails are already a focal point for many Arab women. Hands are often the only uncovered area, and traditional henna designs are applied to accentuate the nails.

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Bringing New Ideas to the Old World

“I got started doing nails through my mother, Sandra Bauer, who has been doing nails for almost 30 years now. I always watched my mother work, and I was always fascinated with nails,” saysSheilie Lucke, a German nail technician profiled this month.

Hands Across the Water

Electra Sawbridge has London head-over-nails in love with her cozy, classy salon.

Nail Bars Target Japan’s Middle Class

Each Nail Bar location is designed to highlight a bright line-up of nail polish along the wall facing clients, a colorful contrast to the high-tech black chairs and sleek, modern design in the salons.

Manufacturer Creates Enamel-Free Nail Enamel

Japanese manufacturer is water based and claims to be odor free.

Tremendous Nail Market Down Under

Though nail care professionals are not required to be licensed in Australia, nails are serious business "Down Under."

Londoners Love The American Touch

For another, people associate Los Angeles with the latest crazes, and SuperNail of Los Angeles brings the latest nail trends and techniques to the British public.

Nails Under the Midnight Sun: Nails in Norway

Norwegian women’s interest in nails is growing, reports Norwegian nail school owner Tone-Lise Forbergskog, whose three-month nail course is the first of its kind in Norway.

Nails Down Under

Being a nail technician in Australia is not so different from being a nail technician in the United States, except that nail technicians in Australia have no licensing requirements and nails-only salons are a new phenomenon.

NAILS Magazine Launches Two New Ventures

In recognition of the rapidly expanding international nail market, the first-ever issue of NAILS International landed on foreign shores in April this year.