“Why give away your time for free when you can be charging for it?” asks Elaine Watson, Star Nails’ global education director and vice president of marketing and sales.
Part art, part science, pricing your services is one of the most important and delicate tasks you’ll undertake in the salon. And no two salon owners approach it quite the same. We asked readers: How do you decide how much to charge for a particular service?
Train your staff — and yourself — to answer this sensitive question so you’re able to respond quickly and confidently to clients’ concerns.
Mobile nail tech Sherry Baro wasn’t sure how the economy would affect her target market — seniors and adults with disabilities. So two years ago she instituted several measures to keep supply costs low.
I’m starting over again because the spa I worked for shut down. I’m great at what I do and it bothers me to start charging a cheaper fee on services, but it’s a whole new area
The manicurist-aka Rebecca Seals has returned! Sit back for a chuckle while she reprimands clients who use and abuse their techs.
Simple things like UV top coat, extended massages, and nail art, can be offered as extras to standard manicures and pedicures for a small charge, and the small increase in revenue can really add up over time.
Income cooling off with the weather? Add a touch of heat to bring clients back in from the cold.
As the chill of winter settles in, clients begin to look for ways to take quick retreats from the cold. By adding a heating element to your service, you can set yourself apart from other salons as a winter indulgence, and maybe even warm your clients up into paying a little extra.
When choosing professional products to use in your services, the product cost for each service should amount to approximately 7% of the service price.
