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lauren wireman

On My Mind: Entrepreneurs Among Us

Companies large and small are started each year by nail techs - and you could be the next.

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How to Launch Your Product

If you’re a nail technician there’s no shortage of goals that can be accomplished in this industry. Some technicians dream of winning competitions or taking on celebrity clients. But for others, the dream is to launch a successful product. Take it from those who have done this before, a great idea doesn’t necessarily translate into a smooth debut. Learn from these professional case studies what it takes to sell your invention to your peers with maximum impact.

2016 Nail Tech Event of the Smokies

NAILS attended the Nail Tech Event of the Smokies in Gatlinburg, Tenn., for the first time in the show's history.

Wildflowers Nails Products at the Best Lil' Nail Show Texas

Lauren Wireman (@ wildflowersnails ), NTNA Seaason two Top 3 artist and owner of Wildflowers Nails Academy, guides us through the nail products she featured at the Best Lil' Nail Show Texas, including a clear stamper, stamping plates, silicone nail art brushes, glitters, butter paints for one-stroke painting, and her NailSpex, eye protection for nail techs. Follow us on Periscope (@nailsmag) for a behind-the-scenes look into our world. More on NailSpex:  http://www.nailsmag.com/article/112284/nailspex-fake-glasses-real-protection

Inside Wildflower’s Inspiring Nail Art Bootcamp

This amazing experience is two days of inspirational instruction that is helpful for anyone from a beginner to a veteran.

11 Things You Didn't Know About NYFW Nails

We all know brilliant nails are the ultimate accessory for the latest designer fashions, but here's what you don't know about NYFW.

Glitter Gel Nails Using Wildflowers Holiday Glitters

Lauren Wireman shows how to use the Wildflowers Academy's Holiday Dazzler luxury glitter collection with gel.

Micro-Lite Glitter Collection and Nails

Lauren Wireman shows how to use Wildflowers Academy Micro-Lite glitters.

3-D Acrylic Roses

This video has no dialogue, so you can learn and watch with your eyes. Notice the angle of the brush, the consistency of the acrylic, the wait time before placing the product on the nail, and the placement of the petals. Use this video to try to make your own, pause between each petal, and try to repeat what I do. "You can do it!" Lauren Wireman says.

Wildflowers Silicone Tool Set (for Nails)

Lauren Wireman shows how to use the Wildflowers Silicone Tool Set to create different designs and applications on the nail.