jill wilson

Add-on Advice for Veteran Techs (Part 1)

In last week’s post, I gave new nail technicians solutions to feel more comfortable with making add-on offerings. This week’s list of solutions is for the seasoned nail technician. These suggestions will help us to become

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Add-ons: Overcoming Objections

In last week’s post, we talked about the many reasons why nail technicians hold back on offering additional services and add-on menus. This list of reasons is from the last article and below each one you’ll

The Reasons Why Not

I consult with salons all over the U.S. and Canada helping to build strong successful nail departments. Many times, I see a lack of add-on services being offered. Although there are many reasons the nail techs

The Art of the Add-On

Anyone out there want to make more money?  Do you know nail technicians who want to increase their income and transform their lifestyle?  Who wants to add a little excitement to performing the same old services

Hand Them the Brush

We have formally introduced ourselves to our client. We’ve exchanged pleasantries and welcomed them into our salon as we walk toward our station. At this point, most nail technicians will seat their client and begin the

Setting Up a Hand-Washing Station

I’d like to continue our discussion about hand-washing. Before leading our client to the hand-washing station, here is what we need to set it up properly:• Post a sanitation policy sign stating: Salon clients must sanitize their hands

Sanitation Begins With Soap and Water

Did our client recently sneeze or cough into her hand? Does she have a sick family member at home? Did she wash her hands after going to the restroom? Did she apply her makeup or lotion

Be a Better Tour Guide, Part 2

Last week Sandy inspired me to talk about how we need to be more effective when giving a grand tour. We talked about planting seeds and letting your guest know about the services we offer. These

Be a Better Tour Guide, Part 1

Reading Sandy's last post got me thinking about a crucial part of welcoming new clients to our salon. She said "We are usually on our best behavior when we have guests in our homes, especially if

It’s All About Non-Verbal Cues

This is the most powerful part of the first impression series. This information comes from one of my mentors, Michael Cole, an icon in our industry. I learned about communication from Mr. Cole many years ago