new collections

Gelish & Morgan Taylor Fall 2016 "Sweetheart Squadron" (Behind the Scenes)

Here's a behind the scenes look at the Gelish/Morgan Taylor Fall 2016 Collection "Sweetheart Squadron" photoshoot.

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Orly's Mulholland Polish Collection (Behind the Scenes)

Take a peek behind the scenes of our photoshoot for Orly's 2016 Fall polish collection, Mulholland.

Artistic Nail Design's Artistic Colour Revolution

Artistic Nail Design launches a new long-lasting polish — Artistic Colour Revolution, with shades matching the company's Artistic Colour Gloss gel-polish.

Gel II Reaction Rhythm

Gel II's Reaction Rhythm is a color-changing soak-off gel-polish line.

Summer 2016 Polish Collection by Essie

Hungry for adventure? Two words: 'viva antigua!' get lost in a 'coconut cove' and discover 'berried treasures'. Looking for some beautiful 'tribal text-styles'? Slip on some stylish 'hiking heels' and follow me to the artisan market where we can 'loot the booty'.

Gelish & Morgan Taylor Summer 2016 "Street Beat" (Behind the Scenes)

Take a look at the Gelish/Morgan Taylor Summer 2016 Collection "Street Beat" behind the scenes shoot.

Gelish & Morgan Taylor Summer 2016 "Street Beat" Teaser

Take a sneak peak at Gelish and Morgan Taylor's Summer 2016 Collection, "Street Beat." On store shelves May 2016.

Artistic's Retro Redux - Summer 2016 Collection (Behind-the-Scenes)

Introducing Retro Redux, the Artistic Summer 2016 collection behind-the-scenes video.

Spring 2016 Polish Collection by Essie

Like the sun, fashion burns hotter in Florida. The six shades in Essie’s newest collection reflect the spirit of spring in chic retreats like Palm Beach. Striking the perfect balance between fashion forward and retro-glamour, this collection is bold, bright, and up for anything.

OPI New Orleans | Behind the Scenes

Suzi Weiss Fischmann takes us behind the lens of OPI's New Orleans collection.