MENU
SEARCHNail technicians are advertising their skill on Craigslist.org, and for the most part, they've benefitted well from the experience.
Nail technicians nationwide are advertising their skills on Craigslist.org, and for the most part, they’ve benefitted well from the experience. “Since advertising on Craigslist, I get three or four more additional callers/customers a week,” says Sasha Miller, a mobile nail technician with Nails by Sasha in Las Vegas.
Here are some tips to making the most of your free listing on the popular site.
> The first thing technicians need to do when posting an advertisement is read when the ad will expire. Not all locations are the same. For example, if you’re a nail tech based in Los Angeles, New York City, or Chicago, your announcement will only be posted for a week before it is deleted from the site. However, if you’re based in cities like Miami or Las Vegas, your advertisement will be posted for 30 days.
> Regardless of how long the site keeps your advertisement posted, technicians should continually check the site to make sure the announcement is still visible to potential patrons. Says Miller: “I’ll repost my ad if someone has posted ads on top of mine. If my ad is still visible, I won’t repost.” By constantly checking and updating Craigslist, you’ll reach the greatest number of potential clients.
> Similar to an invitation, when creating an announcement, it is extremely important to list where your shop is located (and whether you provide mobile services), where you can be reached, and your hours of operation. Also, provide a list of your services, and if at all possible, post photos to accompany the list of services.
> Providing links to your salon’s website or your Myspace or Facebook page is also a good idea.
> Consider offering discounts to customers who mention they saw the ad on Craigslist.
> Since clients will likely be following up by phone, it’s important to have a professional voicemail message that lets customers know who you are, what services you provide, and that you will get back to them as soon as possible.
Square data shows that regular customers tip 11% higher and are shared across 32% of businesses in the same ZIP code, driving thousands of dollars in additional revenue per connection.
When Bowie Lau and Jeffrey Ching opened JBW Jeffrey Ching Salon in 2011, they weren’t just launching another luxury hair destination—they were building a business rooted in passion, artistry, and thoughtful growth.
Sponsored by Amex
Inside the Systems That Power an Elevated Salon Experience From seamless online booking to a team-first culture, J Gold Salon in Atlanta offers more than great hair—it delivers consistent, high-touch service with the help of partners like Boulevard and American Express.
Sponsored by Amex
Want to grow your career as a beauty professional? K18 Sales Manager Sabrina Sanborn shares advice on networking, mentorship, and self-advocacy—from attending hair shows to finding the right guidance to reach your goals.
A combination of clear policies, effective communication, and strong client relationships has helped me create a more reliable and efficient booking system.
Founded by Cleveland serial entrepreneur Shaura Rodgers, Nailtorious has grown to include a nail supply megastore, training facilities, and retail line for nail techs.
This period after the holidays can bring on a huge lull for hairstylists. We asked Cosmo Prof's team of professionals to offer their best advice on how to deal with the January-February slow period.
Key highlights include a push toward inclusive spaces for all abilities, an emphasis on maximizing livable square footage, and a continued love for modern farmhouse exteriors.
The busy holiday season is here, and with it comes jam-packed days, last-minute client requests and booming retail sales. For many salon owners, the highlight of the season is Small Business Saturday® (SBS). This year on Saturday, November 30, consumers can take their shopping into the small businesses in their communities.
Sponsored by Amex
Want to become savvy about your personal finances, but don't quite know where to start? Anna Manukyan identifies six important concepts for building a strong financial foundation.
Salon owner Nuri Yurt had a dream of owning a salon on New York City’s Madison Avenue. "Through perseverance, hard work and stellar customer service, he and partner John Kaygisiz founded Toka Salon in 2007.
Sponsored by Amex
This guide is your one-stop shop for a plethora of technology tools, software and services created to keep your salon or spa thriving.
Anna Manukyan shares a breakdown of what different types of financial accounts should be used for.
Vagaro has consistently been at the forefront of salon software technology, helping businesses be more efficient, create more effective communication, and even improve company culture. Now, Connect by Vagaro, the platform’s two-way communication capability, and Vagaro’s new generative AI tools are giving owners new opportunities to grow and expand.
Sponsored by Vagaro
Young Nails' Greg, Habib, and Tracey discuss whether getting too close to clients can damage your business.
This list of watch-outs from @jodydoesjels prompted us to reach out to her and learn more. We had already fallen for her hand-painted designs and now we wanted to know more about this list she created to help clients decide if she was the nail tech for them.
Education is necessary for beauty professionals to maintain their cosmetology licenses, and paying for that education can be burdensome, but it doesn't have to be. Understand which education tax credits can help you offset those costs.
