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Who Would Have Ever Guessed?

Who Would Have Ever Guessed?

by Staff

Sometimes you think you know a person, but it turns out there is more than meets the eye. We gave our six AVA Nail Technician of the Year finalists a few questions for them to ponder. Some of their answers may surprise you.

Keeping the College Crowd Polished

Keeping the College Crowd Polished

by Patricia Oropeza

Market your services to students and turn them into loyal clients. Read on for tips from salons who've successfully brought students in--and kept them coming back. From advertising in the school paper to participating in sorority events, there's more than one way to go about it.

Hannah Lee on the Road in Las Vegas

by Hannah Lee

When we go to Las Vegas for tradeshows, it is rare that we venture far from the convention center or the Strip. This past June was a totally different story because we decided to rent a car and explore a little further.

Where the Girls Are

by Patricia Oropeza

At Michelle Danielle Day Spa in upstate New York, offering manicures and pedicures may have been one of the smartest things owner Michelle Danielle ever did. Today, this female-oriented salon keeps clients coming back with its warm, friendly demeanor that’s just like home.

This year there were six finalists instead of the usual three. With so many great entries it was...

NAILS Salutes Artists & Visionaries

by Staff

This year’s Nail Technician of the Year finalists wowed us with their expertise and dedication to the nail industry. On the next few pages, you’ll get to meet all six of them and find out why they’re among the best in the industry has to offer.

Triple Threat

by Erin Barajas

Shop, relax, eat - repeat. Offering the very best in spa treatments, boutique shopping, and gourmet spa cuisine, Kinara Skincare Clinic, SpaCafe in Los Angeles is a true one-stop. And clients are eating it up.

Where the Boys Are

Where the Boys Are

by Staff

18-8 is a Southern California salon focusing exlusively on male clients. Read to find out what tips they have to attracting a male clientele.

Glam! Nails and More salon owner Marlee Willis

It's a Glamorous Life

by Staff

At Glam! Nails and More in Elmhurst, Ill., the philosophy is “The more glitz, the better.” From vintage furniture to wallpaper featuring Brigitte Bardot, this newly opened salon pays homage to old-school Hollywood.

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