Business
My Other Life: Holly Schippers, foundation director
Holly Schippers, nail tech. In her other life: State Director of the Angel Teddy Bear Foundation.
Site Offers Personalized E-Mail Marketing
Through its website, SignatureB Communications works with salon and spa owners to create customized, branded stationery that serves as the basis for a wide variety of marketing activities, including client newsletters.
The 7% Solution
When choosing professional products to use in your services, the product cost for each service should amount to approximately 7% of the service price.
They Do the Marketing, You Get the Business
Through partnering with Spa & Salon Wish, a network of more than 3600 salons and spas, your salon will be more effectively marketed on the web. They provide consumers with the ability to purchase gift certificates for your salon and you receive face value less a 17% marketing fee when they are redeemed.
Business Advice You Never Forgot
It’s that little piece of advice you got while you were coming up. It may have been something quick and off -hand from someone you never saw again, or a lasting lesson from a mentor who still counsels you to this day, but for whatever reason it stuck with you throughout your career. We asked techs to share their stories of meaningful business advice.
Schwarzenegger Hits Up Salon Industry for a Loan
California's governor considers borrowing state's salon inspection funds to cover budget shortfall.
Feel Good, Get a Manicure
OPI advertises complete polish line.
Disinfection Still Required with Foot Spa Liners
The California Board of Barbering and Cosmetology doesn’t allow liners to be used in place of performing the required cleaning procedures.
SkyCeilings
The Sky Factory uses thin, edge-lit panels to create compelling illusions of blue skies and other serene landscapes.
CinaPro Nail Creations, Part 2 of 4 (English and Spanish)
How to double your income with CinaPro Nail Art, with Elaine Watson, world renowned nail artist.
CinaPro Nail Creations, Part 3 of 4 (Spanish)
How to double your income with CinaPro Nail Art, with Elaine Watson, world renowned nail artist.
CinaPro Nail Creations, Part 4 of 4 (Spanish)
How to double your income with CinaPro Nail Art, with Elaine Watson, world renowned nail artist.
Consumers Get an Intro to Essie
Essie Cosmetics debuted a new print advertising campaign to introduce founder Essie Weingarten to consumers.
INTA Appoints Doug Schoon as Chief Scientific Advisor
The International Nail Technicians (INTA) has appointed of Doug Schoon to serve as its chief scientific advisor.
Rubis Tweezers Are InStyle
Within the fall fashion spectacular issue, there are a few pages to devote to beauty tools, and Rubis Tweezers makes the cut.
"Just toss them into your handbag," says InStyle.
InStyle is smitten with Tweezerman's Fashion files in their own carrying cases.
Tech Talks to Town
Birmingham, Ala.-based tech Arnisha “Phyne’sse” Morrow was featured in the Birmingham News for her nail expertise.