
Business
If I had $10,000...
For $10,000 you could get 4,000 bottles of nail polish, 22,000 nail files, 3,000 oz. of acrylic powder, or 250,000 nail tips. We polled a group of NAILS readers to find out how---if offered the chance---they would spend $10,000 to improve their businesses. With answers as varied as nail techs themselves, read on to hear how your colleagues would spend their money if it happened to fall in their laps.
Actively Involved
There’s more to the nail industry than just doing nails. Take it from these four nail technicians who have pushed industry activism to a whole new level. Whether getting involved with their state board, working to ban MMA, or pushing for licensing, they all have one thing in mind: to better the industry for all.
Time to Up the Ante
Is your salon ready to raise prices? Getting clients to accept a price increase gracefully depends largely on how it is presented to them.

Honey… I’ve Brought the Kids
When clients walk through the door with their children in tow, do you cringe with disappointment or welcome them with open arms? Depending on your salon’s policy on children and the mood of your business, they can be a blessing… or a nightmare.

You Do the Math
Depending on whom you ask, there are either somewhere around 350,000 nail techs in the United States or 31,000 or 160,450. Which is correct? It depends on who you ask.
Hauk Signs on at OPI
Top competitor and 2003 AVA runner-up John Hauk hwill be responsible for leading OPI’s educational and technical development of new nail care products and will also represent OPI in various worldwide nail competitions.
Is It Time for a Change?
If you’re like most salon owners, you know you need to remodel your salon to keep it current and to make sure your customers keep coming back, but the cost and inconvenience can be overwhelming. So how do you decide when and how to remodel?
Oh Happy Day
One of the nicest things about BeautyTech.com’s NailTech mailing list is that after a tough day at work, you can log on and vent your problems to hundreds of sympathetic colleagues.
Have RV, Will Travel
Nail tech outfitted a 1990 RV with spa pedicure area in the back where the bedroom had been and built a manicure area in front.

Educating the Nail Tech Masses
Do you long to take that next step in your career and make extra money but aren’t quite sure how? Become a manufacturer’s educator. Not only will you get a chance to teach, you’ll have fun, meet new people, and increase your own knowledge along the way — all while bringing in more cash.
As the Pendulum Swings
Booth renters gained a foothold more than two decades ago as salon owners sought to lower their overheads in the face of stiff competition. But today salon owners are finding that booth rental doesn’t allow adequate profitability and more are considering employee setups in their establishments. Is the pendulum swinging from self-employment to salon employment?
Behind the Scenes: Tiffany Greco, Super-Mom

Orly Gets Its Rocks On

Backscratchers Celebrates 20 Years Of Innovation
1984 was quite a year. Apple Computer introduced the Macintosh, stonewashed jeans had just made their entrance into pop culture, and Backscratchers Salon Systems introduced fiberglass wrap technology.
The Ins & Outs Of Front Desk Etiquette
On the Road: Main Attraction Nails & Spa
Santa Monica is also home to plenty of salons and spas, perfect for those who’d rather get a massage, manicure, or pedicure instead of heading to the beach.

4 Assistant Programs: Four Salons Do It Their Way
Looking for a sure-fire formula to make an assistant program pay in your salon? Four salon owners prove it’s as simple as meeting everyone’s needs — yours, theirs, and the salon’s.



