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Business|Articles|Dec 13, 2017

On My Mind: Local Color

I recently returned from what I’m calling my Salon Fanatic Tour. The beauty of this tour is that it was eight days, 18 salons, and 2,730 miles worth of pure engagement. I wanted to meet our readers and potential readers and do something bold in the process.

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Business|Articles|Nov 28, 2017

Turn Your Clients Into Instagram Video Stars

Liven up your Instagram feed with videos featuring salon clients. Not only does this add energy and authenticity and to your web presence, it builds a bond with the clients you’ve tapped to share their experiences of your salon.

Business|Articles|Nov 28, 2017

New Jersey Salons Pamper Little Girls and Mothers

When Trang Lê, owner of Brio Salon Nails Spa in Marlton N.J., and co-owner of Caché Salon Nails Spa in Sewell N.J., realized how many children were visiting her salon during their mothers’ appointments, she decided to create a special space just for them.

Business|Articles|Nov 21, 2017

12 Tips to Make the Most of Holiday Traffic

Holiday time at the salon might mean increased stress, but it’s also an opportunity for increased earnings. With proper preparation, you can minimize the added stress while maximizing your profits. Tanisha Foster, director of Vertical Markets for Booker offers these tips to ensure a successful holiday season.

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