customer service

What Irks at Work

Read more

What Irks at Work

No-shows, nit-pickers, the perpetually tardy — clients can drive you nuts. Sure, we love them, need them, and can’t live without them, but annoying habits and bothersome behaviour can drive even the most well-balanced nail profession to the brink. NAILS asked the crews of two Salon-of-the-Year-award-winning establishments to share their biggest client pet peeves.

When It's Time For a Change

Clients have their reasons for wanting to go au naturel—with their nails, that is. You can keep your former acrylic clients loyal to you with a good removal and post-removal care.

Reader to Reader: What Type of Music Do You Play in Your Salon?

Readers' tastes run from classical to techno to Enya.

201 Ways to Build Your Business

We polled marketing experts, nail technicians, and salon owners for their best suggestions on how to find new customers…and keep the ones you have.

Ciao Bella!

NAILS first heard of Ciao Bella when nail technician Dynise Rein- bold submitted the salons printed materials to the magazines 1996 Graphics Contest.

We Aim to Serve You Better

Try as we might, the staff of NAILS does not know everything there is to know about nails. The daily ins and outs of the business are something only professionals working in the field can really know. That’s why NAILS invited a prestigious group of individuals-salon owners, nail technicians, and educators-to act as our Editorial Advisory Board. Members of the board will suggest article ideas, provide expert counsel, and keep us up-to-date on trends, salons, and people worth noticing. By way of introducing them to you, we’ve asked them to share their own professional achievements and their thoughts on the biggest challenges facing the industry.

Tip of the Month: Creating a Client Care Bag

Janice Reams provides each of her clients with her own “personal care bag” — a bag containing her private butlers and files.

Perfect Hands Deserve Dazzling Gem

JoAnn Har, a nail technician in Hod Hasharon, Israel, gives her clients a little something extra, and it doesn’t cost her a cent.

Ask The Right Questions

Customer surveys are a road map for change. The progressive salon owner and her staff should give out these quick and easy questionnaires at least once a year to find out what’s going wrong — and right.