Thing is, we all love nail polish. For most of us, our introduction to the very concept of nails as part of our overall fashion image goes back to the first time our moms — or
I am near a college campus. What is the best way to market to this group? Steve Gomez, Milady: The best way to market to this group is to make your business fun and affordable. This doesn’t
Here in the central valley of California we like to brag about being the largest agricultural producing region on the planet. That means that we have a lot of guys who drive tractors — along with
I know not everyone can paint. In fact, I've heard some people exclaim they can't even paint a wall. So when nail art trends lean toward embellishments and decals, I understand why these styles catch on. Right
The problem is, there's no nice way to tell someone they're being obnoxious, but sometimes you really need to do it anyway. I don't want to offend my clients. Especially not the ones I like. I don't
For years I have maintained that Harry Gordon Selfridge was an IDIOT who did a vast disservice not only to the business world, but to the consumer world as well, by coming up with this inane
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By Kristi Valenzuela, Crystal Focus Stop for a moment. Think of the receptionist sitting at the front desk right now. How do her nails look? Bitten, chipped, jagged, unpolished? How about the stylists standing behind the
If you’re looking for a list of possible challenges your new salon might face, I have a few to add to your list: Fire Alarms, Flaming Hot Stone Warmers, Sprinklers, Faulty Toilets, and Firemen! (Well, firemen
Hi Candice, Very inspiring story. I have a question: did you have clients when you opened? I'm opening Sept. 1 and am wondering how I can build my clientele without spending money on expensive advertising.Thanks,Solo Hi Solo! I'm
