retailing

Retail Boutique: Card Holders

Who says business can’t be fun? With options that range from colorful, to funny, to ornate, the right business card case can liven up a dull work day, or make a lasting first impression. Stock up on business-card holders for those business-savvy clients.

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Retailing: Let Them Make Their Own Decisions

By Lisa Marie Arnold,  Salon & Spa Solutions Every so often I get a “wake-up” comment from a client that I feel is absolutely necessary to share with my other accounts. We can implement systems, RX

Do You Know Your Stats?

When was the last time you took a good look at your numbers? Take this quiz designed to shed some light on the numbers that underlie your bottom line and why you should care about them.

Retail Boutique: Bath Goodies

Most women juggle a lot of responsibilities, and a soak in the tub may be the only time they’ve got to unwind. These great-smelling goodies are for throwing in bath water, and whether they steep, fizzle, or melt, they’re guaranteed to make downtime more enjoyable. Stock them in the retail area for those clients who need some extra pampering.

When Retail Doesn’t Sell Well

“Retail is like real estate sitting on your shelves,” says Bryan Durocher, president of Durocher Enterprises. “If a product is not turning a minimum of six to eight times a year, get rid of it and replace it with something that will sell.”

Take a Tip From ... NSI's Tina T. Albanese-Stauffer

NSI educator shares one of her best kept "little" money makers.

Retail Boutique: Flip Flops

Whether cute, comfy, or for emergencies only, every woman has at least one pair of flip flops. Display some fun footwear and your client may walk out wearing a pair.

Up Your Green Profile With Envi Reusable Bags

Reusable bags are not only good for the environment, they’re good for your salon’s image.

Eye Candy

Part of the appeal of the old-fashioned candy counter was the brilliant display methods, says Julie Shepperly, director of education for Milady. “They put everything front and center, bold and beautiful."

Eyeglass Cases

It’s nice to have an extra sunglass or eyeglass case in case one goes missing, or just for some variety. Display cute cases that catch the eye, and your grateful client may remember that she has unprotected frames in her oversized bag.