Retail: The Most Misunderstood Word in the Nail Industry
Educate clients constantly about the products you use. Wouldn’t clients be more interested in trying items that they knew a lot about?
Educate clients constantly about the products you use. Wouldn’t clients be more interested in trying items that they knew a lot about?
Instead of giving you my resolutions for the new year, the song from “The Sound of Music” brings to mind an idea to talk about what’s great about the nail industry instead of what needs improvement.
How come the license that has become a symbol for professionalism halfway across the globe doesn’t hold the same cachet in this country?
I’m suggesting that as an informal movement to prepare ourselves for whatever new or old clients come through our doors, we designate October National Wash Your Hands Month!
Should more states allow apprenticeships as a viable educational option for aspiring nail technicians?
We’re going to be here for you next month, next year, next century, and into the next millennium, just like we are today.
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Why are nail fashion trends being set by retail companies and consumer beauty editors instead of professional manufacturers and nail technicians?
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