Zano Salons co-owner Nick Provenzano didn’t feel the salon was capturing as much bridal business as it should. After months of research, Zano launched Bridal to Go.
We polled women ages 18-59 to find out what foot conditions gave them the most aggravation. Read their answers to learn how you can position yourself as a solution to these common foot frustrations.
Learn techniques to raise the ceiling on how much you can earn per appointment. Introducing upsells, passive services, and treatment series can boost your profitability.
If you’ve been struggling to turn “likes and comments” on your Facebook page into actual appointments and revenue, you will want to catch this free workshop from Sunnystorm Marketing.
Habib Salo discusses a DM he received from a customer about not being able to build a clientele, and the things you should actually do to turn things around.
A salon marketing expert outlines four vital questions to consider before jumping into social media advertising, along with tips on where to put your marketing dollars for the best results.
Woodbury, N.Y.’s ID Salon invites its staff and clients to take photos of things in and around the salon that they find inspiring and the salon chooses their favorites to make into cards.
Scent is often overlooked, but it can create powerful associations in the memory. Appealing to clients’ sense of smell is a great way to keep them coming back.
