I've spent a lot of time making upgrades to the salon. It's funny what a few do-it-yourself projects around the salon can change. I am huge fan of HGTV, and I'm always looking for ideas and
This week around the studio I have really been focusing on changing things up by adding some new things. I have been working on making the outside more appealing by redoing some of the flowerbeds that
After attending a networking event in Michigan in 2009, nail techs Dayna Knight and Annette Sykaluk set out to bring a similar event to Canada. The two discussed “a mountain of ideas” over a glass of wine and the Canadian Nail Tech Connection (CNTC) was born.
My schedule has been so busy. I've had new clients to spoil, and I've been busy pampering the clients I've seen for years. I always feel like I can’t tell them enough how grateful I am
I am so excited that Spring has finally arrived! With Spring comes the hope of new growth, and my business has certainly been a reflection of that. My business is primarily expanded through word of mouth.
So I've weighed my options and come to a business decision. We are going natural. I've chosen to start only doing natural nail care. What made me come to this decision? A number of things:1. Since
These last few weeks I've focused on getting new promotional materials done for my business and getting my name out into the general public. My website has been fully updated, and I have a new Facebook
It’s savvy to make the effort to cultivate relationships with your salon’s business neighbors. That can mean literally the store on the other side of the wall or it can mean the retail boutique two miles down the road that targets a similar demographic as your business.
Frustrated because industry networking groups were either too expensive or out of the area, nail tech Alica Best decided to create the Society of Nail Technicians.
I have hired a marketing company, Proprietor's Market, to represent the salon and do outreach marketing for me. We are working together to build on the brand that I've already started with. Proprietor's Market is a
