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Tech Has a Gift for Graphic Design

When Colleen VanDurme designed business cards for her own nail business, another venture designing salon marketing materials for others took off.

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Graphic Design 101

Graphic design can make or break the image of a nail salon. Whether or not you have a consciously crafted image, your nail salon’s brand is expressed through the look of your salon materials.

Reach Out to Your Instructors

Salon success handbook advises it is important to develop a working relationship with trainers in the industry.

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Strategies for Weathering the Economic Storm

Neil Ducoff, CEO of Strategies, gives a little economic advice.

Whirlpool Footspa Cleaning Log

In response to numerous outbreaks of disease from pedicure basins, the California Board of Barbering and Cosmetology requires that log books be kept for inspection.

Employee, Booth Renter, or Independent Contractor?

Spin the Wheel: Playing the Classification Game — In the salon industry, workers most often operate in one of three ways: as employees, booth renters, or independent contractors. But for years many salons have incorrectly labeled their independent contractors and may have put themselves at risk of having the IRS reclassify their workers. Find out if you're doing things correctly or if you're just spinning the wheel and seeing where it lands.

Take Control of Your Appointment Schedule

Everyone wants to be the master of her own time, but with clients, friends, and family all pulling in different directions, how can we? This is a call to all nail professionals to snatch your appointment book from the hands of your well-meaning (but clueless) clients, and take control.

Showcasing Nail Art in Digital Frames

Digital frames can store hundreds of nail art photos, run a clear, continual slideshow of your work, and some can even organize pictures into themed albums and show video clips.

How to Get the Most Out of Your Distributor

Next time you pop into your favorite distributor’s showroom or talk with your sales representative, find out what additional services they provide. What you discover may help you build a stronger salon brand and a more profitable business. Here are 20 things your distributor can do for you.