business building

Use Football Season to Add Body Art to Your Menu

Congrats to Audra Scott on winning the Amerikan Body Art glitter tattoo set! I loved the great ideas you all had for incorporating this as an add-on. Hopefully some of you will look into the idea

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Holly Loves Body Glitter Add-ons (And Gives Some Away Too!)

I enjoyed seeing your ideas for add-ons! The add-on I wanted to share with you is body art. It is so much fun to do a fresh set of rockstar toes and then add a matching

I Need a Square-Like Device for My Blackberry!

If you will indulge me I need to channel my inner Maggie today and ask for help! I’m sure by now lots of you have heard about the Square. I have blogged about it, had my

Teamwork Is Inspiring

How many of you have a salon Facebook page? How about a website? How much time does it take you to maintain it if you do not outsource the work? Now imagine you have nearly 100,000

Client Consultations by the Numbers

The consultation is your first opportunity to educate your new client and impress her with your professionalism.

It's Beauty Show Season!

How is your marketing plan for the year looking? I’m on April/May and trying to decide if I want to go the Mother’s day route, do a social media special, or somehow combine the two. What

Get Clients to Bring in Polish Bottles for $1 Off

How did the marketing thoughts go over the weekend? I think I have my polish promotion put together and plan to implement it this week through February instead of a Valentine’s Day special. Nothing wrong with

What Are Your Marketing Plans?

Have you started mapping out your year for marketing yet? I’m working on mine and trying to decide if I want to do things seasonally, quarterly, or bi-monthly. I’m leaning toward bi-monthly and creating my own

Keep Track of Your Clients!

Do you keep client records? Do you keep them on everyone? With a new year beginning, what a great time to implement some great habits. I went into a salon recently to purchase a gift certificate

Today’s Buzzword Is Branding

Are you making plans for 2012 yet? Hopefully somewhere in the haze of holiday services your marketing wheels have been spinning. I plan to hit you with different ideas throughout January as well as asking for