From Blogger to Beauty Professional

It’s hard to ignore the presence of bloggers in the nail industry. They have taken the world of beauty by storm and some blogs are even a part of a daily diet of reading. These women post reviews, paint swatches, and create exquisite art that keeps their followers coming back for more. But I bet you didn’t know that a good number of these nail enthusiasts are actually professionals, and that many of them made the decision to go to nail school after establishing their blogs. Learn how a tiny corner of the Internet encouraged these nail lovers to become licensed nail techs.

Stephanie Looker
<p>Stephanie Looker</p>

Portsmouth, U.K.

Blogging since: 2013

A New Year’s resolution to document nail designs and products led to Stephanie Looker developing her blog. “It had never occurred to me to get licensed to do nails, it was just a hobby. It wasn’t until I started my job in a beauty department that my colleagues noticed my passion for nails and put me forward for a course.” The financial and moral support provided by Looker’s coworkers proved invaluable when she finally received her manicurist diploma in February 2013. What a Looker focuses on the journey of nail art rather than the finished product. Looker enjoys comparing beauty products on her blog as well to see if more money equals a better product.

Blog mission: I want to be responsible for the majority of nail art worn in my local town. It’s a small quiet town where nail art has not really taken off.

Favorite nail trend and medium: I love working with patterns that are popular on the high street such as tartan and houndstooth. I only like creating designs with my hands so I don’t use UV lamps or gel. I use nail pens and brushes to create freehand art and will occasionally use stampers, although I feel like I’m slightly cheating when I do. I also really love textures — glitter, velvet, matte, feathers, or anything I think will look original on a nail.

What are the benefits to having a license as opposed to just doing nails for fun? I can help people understand how to care for their nails. With a license, you can freely try more designs on people as well as take in ideas from them too. I love pushing people to use their nails as an accessory. I believe a fun and creative manicure can turn heads just as well as a new outfit, if not more, as it is a piece of art to talk about and exhibit.

What is the most valuable thing you learned in nail school? The most valuable thing for me was how to keep your nails in good condition. Even the best manicure will look bad if your nails are unhealthy. I really enjoyed the science surrounding nails and find it so much easier to diagnose a solution to a problem now that I know how a nail functions.

How has getting licensed changed your life and your blog? I do manicures and advise customers as to what nail treatments they should be using to help them get the best results from their nails. My blog has helped me with my confidence and given me the desire to experiment more with a variety of nail designs and projects.

Blogroll: The Nailasaurus, Chalkboard Nails, One Nail to Rule Them All, Brit Nails, Lucy’s Stash, and Sincerely Stephanie.


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