Business > Customer Service

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Play Me a Mood

October 1, 2010  | Demo

You’ve just thought of an awesome new signature service you want to add to your spa menu. So why not go that little extra mile and make a nice music playlist to go along with it?

Keywords: adding new services   customer service   manicures   pedicure products   pedicures  

On My Mind: Why I'm Your Least-Favorite Client

September 1, 2010  | Article

I’m the perfect example of do as I say, not as I do. So as such a lackadaisical client, what does it take for me to come back for repeat visits?

Keywords: building your clientele   client issues   clients   customer service   Hannah Lee  

Beauty for a Good Cause

August 1, 2010  | Article

Keywords: alternative careers   breast cancer awareness   cancer   charity   chemotherapy  

Just My Type

August 1, 2010  | Article

Get the down low for how to cater to four common client types — the glamour girl, control freak, escapist, and eco-conscious client — with nail styles, colors, services, and more that are fine-tuned to the needs of each.

Controlling Odors in the Salon

July 1, 2010  | Article

The amount of odor is directly related to how quickly a liquid evaporates. That means preventing the rapid evaporation of liquids can lower the odor in the environment.

Keywords: air filtration   air quality   client complaints   manufacturers educators   NSI  

Why They Come Back

July 1, 2010  | Article

What is it about a professional manicure that gets a client hooked? NAILS asked some satisfied salon clients to recount their first experience getting their nails done. Turns out, the reason they return often has as much to do with the tech as with the service itself.

Keywords: business   client retention   clients   customer service  

Enhance Your Customer Service With A La Carte Offerings

June 1, 2010  | Article

A good way to up your income without actually raising prices is to have a list of a la carte options in your service arsenal, says Kelley Killop-Marble of Opalized Designs Studio Salon in Shelby Township, Mich. “I’m not talking about having a bare-bones menu and nickel and diming folks ... that is just plain aggravating,” she says. What she is talking about is differentiating yourself by giving true personal services.

Keywords: add-on services   customer service   marketing/promotions  

Is It Time for a Change? It's the Best Way to Stay Motivated

May 1, 2010  | Article

Veteran nail techs have seen significant changes in the nail industry, and they may fear the best years are over. However, growth is still possible when you stretch yourself and your business to meet the demands of the new customer. It’s never too late to reinvent yourself.

Keywords: adding new services   customer service   keeping your business competitive   motivation  

Out of Mouths of Clients

April 1, 2010  | Article

Sometimes the things clients say are music to your ears; other times they can make you cringe. We asked nail techs to tell us their favorite, and least favorite, things to hear from clients.

Keywords: client issues   clients   reader surveys   referrals  

Please Hold

April 1, 2010  | Article

Don’t let valuable seconds go to waste. Connect with clients using on-hold messaging.

Keywords: customer service   marketing/promotions  

Extra Pampering Takes No Time at All

April 1, 2010  | Article

Looking for ways to give your clients something extra that doesn’t cost much in the way of time or money?

Keywords: customer service   pedicures  

How to Meet and Greet

March 1, 2010  | Article

Here are 10 simple but powerful tools to get off to a good start and build on a positive first impression.

Keywords: business tools   client relationships   clients   customer service   first impressions  

If You Don’t Have an Enticing Service Brochure, You’ll Hate Yourself Later

March 1, 2010  | Article

In the world of salon and spa brochures, what separates the good from the great? While there is no one-size-fits-all formula, here are nine tips for better brochures to get you going in the right direction.

Keywords: advertising/promotions   marketing/promotions   promoting your services   salon menus  

On My Mind: Rules to Live By

January 1, 2010  | Article

Since January is your issue, written by you and for you, we asked nail technicians to give us their “rules to live by” in the salon. Here are 10 that we couldn’t agree with more!

Keywords: client relationships   client scheduling   customer service   educating clients   On My Mind  

Week 20: Thanking Your Customers for “Shopping Local”

December 15, 2009  | Article

Now, more than ever, local retailers and independent store owners (like nail salon owners) need to not just want business, they also need to remember to thank those who are giving them business. The economy is still tough, the competition for paying clients is definitely still tough and yet not enough store and salon owners are letting their customers know just how much they care. So this holiday season, reach out to your clients after they have reached out to you.

Keywords: 2010 Project   business building   recession  

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Market Research

Market Research How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.

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