February 1, 2006
While it’s always important to find new clients, don’t forget the ones you’ve lost along the way. If you can discover why they left, you can determine the best technique to woo them back.
Keywords: building your clientele client relationships client retention customer service
January 1, 2006
Have you ever fallen in front of a client or done something in the salon that made you turn bright red with embarrassment? Well, rest assured — you aren’t alone. These nail techs have had their share of challenging moments that made them feel just plain dumb or want to hide under their nail tables with shame. Read their experiences — we’re sure you’ll be able to relate.
December 1, 2005
It doesn’t take a lot of effort to make your plus-size clients feel at home. All that’s required is a little awareness and sensitivity — and perhaps some minor modifications to your manicure and pedicure set-ups.
Keywords: customer service pedicures special needs clients
September 1, 2005
What are the wildest excuses you've heard from your clients?
Keywords: As I See It customer service
September 1, 2005
Doing a stunning new set of nail enhancements on a first-time customer does not always guarantee a full book. Try these tips, from the fingertips up, to turn a new face into a committed standing client.
Keywords: cancellation fees client consultation client relationships marketing/promotions standing appointments
August 1, 2005
Ever thought your salon would be the first stop of a bachelorette party, or that your services would be a hot commodity for an office party? Group appointments that have traditionally been reserved for bridal parties have exploded into a must-have indulgence for a myriad of celebrations.
Keywords: customer service spa parties
April 1, 2005
Learn the basic building blocks of customer service to establish a lasting rapport and make clients feel like friends. Whether on the phone or in person, learn what to say and what to do to cast yourself and your business in a positive light.
Keywords: customer service staff management
March 1, 2005
First-ever survey of nail salon patrons shows that clients are not too worried about sanitation, are less loyal to individual nail technicians, and favor convenience above most other salon features. Among our other key findings is they start getting their nails done at a young age (almost half say they started manicures before they reached age 25). That's good to know for those of you cultivating teens and college students now.
Keywords: consumer press customer service industry research
December 1, 2004
Do you keep forgetting which client is which? Don’t rely on your clients or your memory. Instead, use client cards to help you improve customer service and salon efficiency.
Keywords: client consultation
December 1, 2004
Salon owner Cindy Wentzel says reading a magazine in bed helps her to wind down after a hard day.
Keywords: holidays stress stress-free holidays
November 1, 2004
Older clients require extra care to keep their hands and feet in good condition. Give them the attention they deserve by creating services just for them, adding extras that will benefit them such as paraffin dips, and keeping them educated on at-home care.
Keywords: allergic reactions elderly clients special needs clients
October 1, 2004
What are clients saying about their salon visit after they leave? We took that question to several frequent nail salon clients to find out what’s on their minds and see what they really think about you, your salon, and your services.
Keywords: clients customer service reader surveys
August 1, 2004
Do you ever look across the table and feel the urge to ask your clients, “Do you like me? Do you really, really like me?” Of course you do. And it’s only natural. We all need some positive feedback from time to time. So we conducted a little survey to find out what attracts clients to your salon and why they love you
Keywords: client relationships clients customer service
June 1, 2004
Every spring and summer a tide of overwrought brides makes a mad dash to salons and spas looking for some much-needed relaxation, pampering, and primping. Some savvy salons have already made a healthy business of catering to their needs and princess fantasies. Here we show you what they are doing and how you can make your salon a destination spot for the marrying kind.
Keywords: bridal nail art customer service salon parties seasonal services youth marketing