Business - Topic : business building

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The New Facebook Hashtag

March 3, 2014  | Article

This useful new marketing tool may leave you looking at the popular social networking site in a whole new way.

Keywords: business building   hashtags   marketing/promotions  

Salon Iris Partners with TheSalonGuy

February 21, 2014  | Article

Salon Iris, a salon software manufacturer, has teamed up with Stephan Marinaro, TheSalonGuy, as part of its ongoing effort to provide Salon Iris users with advice and insights from industry leaders.

Keywords: business building   Salon Iris Software  

On My Mind: The Upside of Turnover

February 1, 2014  | Article

Editor Hannah Lee urges you to see the silver lining in employee turnover.

Keywords: business building   Hannah Lee   On My Mind   owner issues  

How to Build a Successful Nail Business After Graduating: Part One

January 13, 2014  | Article

This week, Nail School News brings you part one of a two-part story from guest editor Royan Williams on how to start a successful nail business. Roy has been a licensed nail technology educator, nail school operator, and continuing education instructor for over 20 years. His experience as a school operator has helped him understand the needs of nail technicians, especially those of new students breaking into the nail industry.

Keywords: building your clientele   business building   education   web marketing  

Attracting the Busy Client

October 3, 2013  | Article

Bursting the “Too Busy” Bubble: Employees these days aren’t taking their vacation days... or even their lunch breaks. How can nail salons capture this time-strapped clientele?

Keywords: building your clientele   business building   client scheduling   clients   consumer marketing  

30 Timeless Tips for Thriving in the Nail Industry

February 20, 2013  | Article

NAILS Magazine has made it to our 30th anniversary — and we want to help you get to your 30th career anniversary too! We present 30 timeless tips, culled from our three decades of experience, to help you build your book, run your nail salon, and, dare we say it, retire.

Keywords: 30th Anniversary   adding new services   building your clientele   business building   client retention  

My True Love

November 5, 2012  | Article

Have you ever dreamed of leaving the industry to get a “real job”? Techs who have tried it share their stories of how they came to realize their first love is their true love. They also share the challenges they encountered when they returned after an absence.  

Keywords: business building   nail technician  

Nail Care is a Smart Biz

September 4, 2012  | News

Modern Salon's September 2012 issue discusses why the nail business, which has grown significantly since last year, is a smart one for hair salons to be in.

Keywords: business building   consumer press   Dashing Diva   gels   hair care  

Client Consultations by the Numbers

March 19, 2012  | Article

The consultation is your first opportunity to educate your new client and impress her with your professionalism.

Keywords: business building   client consultation   communicating with customers   customer service  

The Big Pitch

October 5, 2011  | Article

Many of you tell us you lead with a compliment. When you meet someone who is a potential client, what do you say in a minute or less to introduce yourself as a nail tech? In other words — what’s your elevator speech?

Keywords: business building   clients  

At the Top of Your Game

July 19, 2011  | Article

You’ve paid your dues, you’ve built your clientele, and your book is so packed with standing appointments it’s hard to take new clients. So how do you promote your business when you’re filled to capacity?

Keywords: building your clientele   business building   business tools   client retention   clients  

Build Your Nail Department Now

May 24, 2011  | Article

Jill Wilson shares what she learned in a new CD set titled “Building a Nail Department, featuring the Nail Associate Program.”

Keywords: business building   retailing  

The Great Nail Tech Challenge

April 28, 2011  | Article

We at NAILS Magazine strive to help nail technicians become better on many levels. Better at running your business. Better at your technical craft. Better at maintaining sanity in your life. We've created this set of challenges to help you push yourself and break through some of your boundaries. We challenge you to get outside of your comfort zone and accept the tasks at hand. Do you accept this challenge?

Keywords: business building   career handbook   keeping your business competitive   learning new techniques  

On the Move: Relocating Your Salon

April 19, 2011  | Article

Moving your salon to a new location doesn’t have to be a logistical nightmare. Lean on the experience of fellow salon owners whether relocating down the street or across the globe.

Keywords: business building   keeping your business competitive   opening a new salon  

On My Mind: Neighbors: Strangers or Friends?

March 25, 2011  | Article

It’s savvy to make the effort to cultivate relationships with your salon’s business neighbors. That can mean literally the store on the other side of the wall or it can mean the retail boutique two miles down the road that targets a similar demographic as your business.

Keywords: business building   coaching   marketing/promotions   networking   On My Mind  
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VietSALON

The U.S. Vietnamese salon industry represents more than half of all salons. VietSALON serves this market with a bi-monthly Vietnamese language print magazine and a community-oriented website.

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