Business Ideas on running a successful nail salon business

Be Part of the Family at Luxe Nails

Luxe Nails’ intricate nail art designs have drawn in clients from all over Philadelphia — and even a few celebrities. Now owner Lisa...

Nail Techs Turned Advocates

After building successful nail businesses, these techs set their sights on the greater good. From giving Georgia salon professionals a voice in...

Crowdsourcing: How do you handle your...

This month we asked nail techs: How do you handle your clients when you go on vacation?

On My Mind: Go Ahead...Judge NAILS By...

Everyone in the nail industry knows how important covers are on our printed issues. You might say they are the swoosh, the golden arches, the apple...

Give Your Clients the Silent Treatment

Should you establish a no-talking zone at the salon for clients who just want to zone out?

Marketing & Promotions

Let's Make a Deal: Offering Discounts

Offering discounts can sometimes turn out to be more trouble than it’s worth, but if done correctly, discounting can translate into increased loyalty, bigger service tickets, and more retail sales. Learn the right and wrong ways to offer special pricing.

Money Matters

Are You Charging Enough — for Everything?

During her years of travel on behalf of Summit Salon Consulting Group, nail tech Jill Wilson discovered there are several areas where nail techs consistently undervalue their time and undercharge for their services. She urges all techs to place a fair price on what they offer clients.

Profiles

Be Part of the Family at Luxe Nails

Luxe Nails’ intricate nail art designs have drawn in clients from all over Philadelphia — and even a few celebrities. Now owner Lisa Nguyen is opening a second location to keep up with demand.   

How Do You Do That?

Read through our archives of demos and how-to’s in the most comprehensive step by step nail section on the web.
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Behind the Scenes: What a Man

Cover tech and NAILS Next Top Nail Artist 2nd runner-up Buddy Sims shows you how to get the look he created for the June 2014 cover.

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Market Research

Market Research How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.

Industry Statistics for

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