Topic : marketing/promotions

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Could Your Marketing Materials Use an Update?

June 18, 2018  | Blog Post

I recently redesigned my business cards.

Keywords: business cards   Holly Schippers   marketing/promotions  

How to Be Crowned “Best Nail Salon” in Your City

May 21, 2018  | Article

For small local businesses, being selected as “best of” in a community newspaper or magazine can increase customer loyalty, attract new clients, and secure your spot as a staple of the community, and salons are no exception.

Keywords: marketing/promotions   public relations  

How to Host a Facebook Live Broadcast

May 18, 2018  | Article

Wondering how to get started with Facebook Live? This guide will take you from preparation to sign-off. 

Keywords: Facebook   Facebook marketing   marketing/promotions   Sarah Waite   social media  

Young Nails Biz Talk: The Reason Nail Techs Fail

May 16, 2018  | Video

Young Nails' Habib Salo and Tracey Reierson discuss how to avoid common mistakes so you stick around in the nail business.

Keywords: Business   business management   marketing/promotions   new nail techs   Young Nails  

Young Nails Biz Talk: Social Media Part 1: Why and How

February 27, 2018  | Video

Young Nails' Habib Salo and Tracey Reierson discuss why and how to use social media to market your salon.

Keywords: Business   marketing/promotions   social media   web marketing   Young Nails  

Be a Show Off: Add Nail Photos to Your Business Card

November 30, 2017  | Article

Sarah Petersen has featured photos of her nail work on her business cards for years.

Keywords: business cards   marketing/promotions   nail art  

Join Mobile Mario and Get $20 Off

October 30, 2017  | Article

A pop-up screen on the Palatine, Ill.-based chain’s website offers visitors a $20 discount as an incentive to join its Mobile Mario club. By signing up, they agree to receive up to four promotional texts per month.

Keywords: marketing/promotions   web marketing  

Guest Post: Back-to-School Is a Great Time to Boost Your Pedicure Business

August 30, 2017  | Blog Post

Here are six ways to take advantage of the back- to-school crowd and extend pedicure season into the fall.

Keywords: back to school   Footlogix   marketing/promotions   niche marketing  

5 Guerilla Marketing Ideas to Promote Your Salon

August 16, 2017  | Nail Bytes

If you’re looking for ways to get your salon’s name out in your community, you may want to think about starting up a fun guerilla marketing campaign. Thanks to our friends at Salon Today, here are ideas from five salons that have enjoyed success based on their creative strategies.

 

Keywords: advertising/promotions   marketing/promotions   promoting your services  

Studio 18 Opens In Time For Mother's Day

May 11, 2017  | Blog Post

Studio 18 is a true labor of love. This family-owned upscale nail bar opened a couple of weeks ago. 

Keywords: marketing/promotions   Mother's Day   salon decor/design   Signature Services   skin care  

Orchard Nails: Loyal Clients, Loyal Techs

April 27, 2017  | Article

For most people, the 2007 subprime mortgage crisis was anything but a blessing. But for Orchard Nails owner Thomas Kent Irwin, there was an unexpected opportunity hidden in the chaos.

Keywords: marketing/promotions   salon profiles  

Week 5 Social Media Post: Marketing Buzz Words

March 31, 2017  | Blog Post

Urge clients to be smart about marketing claims. After all, everything is a chemical!

Keywords: chemicals   Holly Schippers   marketing/promotions  

#HappierNails Promo Targets Other Salons’ Unhappy Clients

March 16, 2017  | Article

“Did another salon ruin your manicure?” That question plays a central role in Images Luxury Nail Lounge’s outreach to potential new clients.

Keywords: marketing/promotions   nail repairs   social media  

Why Celina Ryden "Fakes" Nail Photos

March 9, 2017  | Video

In the first of an upcoming video series about nail photography, Celina Ryden explains why it's important to put time and effort into your nail photos, how good editing can make sure the image reflects the real-life look of the nails, and why photography is an important part of business branding.

Keywords: Business   marketing/promotions   photographing nails  

5 Ways to Earn More Money As a Nail Tech

March 9, 2017  | Video

Celina Ryden shares her top five ways for nail techs to increase their earnings. 

Keywords: Business   Celina Ryden   marketing/promotions   money  

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