Topic : OPI Products

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OPI Expands Advertising Horizons

January 1, 1997  | News

InStyle magazine now features monthy full-page ads of the Rocky Mountain polish collection. 

Keywords: new collections   OPI Products   polish   polish collections  

Polish Enhances Home Decor

January 1, 1997  | Article

Keywords: OPI Products   polish  

Pros Pick Noteworthy Polishes

December 1, 1996  | Article

Nothing is more sublime than an OPI Grand Canyon Sunset.

Keywords: CND   Essie   nail polish   OPI Products   Orly  

Shedding Light on UV Lamps

December 1, 1996  | Article

The attraction of light-cured products is that you do away with solvents, says one manufacturer.

Keywords: gels   IBD   NSI   OPI Products   UV lamps  

Psychology of a Nail Biter

December 1, 1996  | Article

Rebecca Byrne was passing a nail salon in the local mall when an idea popped into her head. Stopping, she gathered the courage and went in to ask the nail technician if she could put acrylics on her bitten-down nails to help her grow them out.

Keywords: nail biting   nail injuries   OPI Products   special needs clients  

Tip of the Month: Cleaning Dirty Nails

August 1, 1996  | Article

Clean up discolored nails quickly and easily

Keywords: acrylic troubleshooting   OPI Products  

OPI Goes EAST With the Rockies

August 1, 1996  | Article

OPI announced its new fall polish colors, called the Rocky Mountain Nail Lacquer Collection

Keywords: OPI Products   polish  

Ready, Set, Sculpt!

April 1, 1996  | Article

A fast-set acrylic system simplifies and shortens the application process, allowing technicians to accommodate more clients in a day.

Keywords: acrylics   CND   Doug Schoon   Galaxy Nail Products   NSI  

OPI Takes On The World

April 1, 1996  | Article

Keywords: OPI Products  

Salon Superstores: How Much Is Too Much?

February 1, 1996  | Article

Beauty superstores such as Ulta3 specialize in selling the products used by professionals, rather than the services offered by them. By doing so, these retail stores/salons have taken retailing to new heights.

Keywords: CND   OPI Products   retail merchandising   Star Nail Products  

Capturing the Cosmo Girl

December 1, 1995  | Article

Consumer advertising by professional manufacturers is bringing welcome attention -- and credibility -- to salon brands.

Keywords: CND   consumer advertising   OPI Products   Orly   Star Nail Products  

OPI Working to Meet Latinos’ Needs

October 1, 1995  | Article

The company has become a gold sponsor of the Association de Estilistas Latinos, and association for Spanish-speaking beauty professionals.

Keywords: associations   OPI Products  

OPI’s MicroBond Lamp Awarded U.S. Patent

September 1, 1995  | Article

This first patent was granted on the design of and technology used in the lamp’s bulbs.

Keywords: gels   OPI Products   patents   UV lights  

Getting the Goods Out: Nail Techs Voice Ideas for Distribution Improvements

August 1, 1995  | Article

When it comes to deciding who sells what, manufacturers base their choice on how well the distributor services the nail technician. Their verdict? Most are doing a good job, but there’s always room for improvement.

Keywords: Alpha 9   American International Industries   distribution   George Schaeffer   Jan Arnold  

How Does Her Business Grow?

June 1, 1995  | Article

While Rachel Mathes, owner of Class Act Nails in Iowa City, travels around the world demonstrating the latest powder-and-liquid and gel techniques, her true love is teaching salon owners how to build their clientele.

Keywords: Iowa   nail technician profile   OPI Products  

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