Topic : retailing

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Free Rent, Sort Of

April 1, 2000  | Article

Does your salon need a boost? Don Bewley offers a solution to figuring out your salon rent woes. 

Keywords: retailing  

Bella Spazio [Beautiful Spaces]

March 1, 2000  | Article

Italian for "beautiful spaces," Bella Spazio lives up to the promise of its name with Greco-Roman architecture, muted colors, soothing scents, flowing fountains, and a solicitous staff. "Everything, from the time the client enters the parking lot- where strategically placed landscaping blocks the sight and sound of congested traffic- has been considered in producing the environment," asserts Darlene Baker, owner of the Knoxville, Tenn., day spa and salon.

Keywords: retail sales skills   retailing   salon profiles  

Hand-in-Hand Partnership: Making Over One Salon's Profitability

April 1, 1999  | Article

OPI launches The Edge training with a California salon and mentors them through each stage. Follow their progress in this year-long project as they learn new business skills and incorporate retailing in their salon.

Keywords: California   California salons   OPI Products   profitablity   retailing  

Displays with “Polish”

March 1, 1999  | Article

Can you use an extra $300 a month? We’ve talked to salon owners whose purchase-provoking polish displays have earned them a 30%-40% increase in their profits. No matter what your budget there’s a polish retailing solution for your business.

Keywords: Colorpops   polish displays   retail displays   retailing  

My, How They’ve GROWN

August 1, 1997  | Article

From nails-only to full-service, Salon De Nouveau has enjoyed double-digit business growth for the past several years. Owner Cindy Fairchild and her staff are no slackers when it comes to personal growth either. 

Keywords: adding new services   Arizona   finding/retaining staff   incentive structures   retailing  

Editor's note: Focus on Yourself and Your Clients, Not on the Local Drugstore

August 1, 1997  | Article

Don’t give a client a reason to leave you and do her own nails. Show her that the salon experience cannot be duplicated—no matter what product she gets her hands on.

Keywords: As I See It   consumer product brands   retailing  

The Power of Polish

June 1, 1997  | Article

A gauge of high-fashion savvy, nail color has trickled down from the runways to become a sizzling retail commodity and an integral part of the way consumers use color to build their wardrobes.

Keywords: CND   consumer press   consumer product brands   OPI Products   polish  

Editor's Note:You Don't Need Hard Candy to Sell Retail Polish

December 1, 1996  | Article

Why is it that nail salons are not selling record-breaking amounts of nail polish themselves? Because they’re not trying.

Keywords: As I See It   polish   retailing  

Retail Success Stories - Learn What Works From the Best

November 1, 1995  | Article

When it comes to salon retailing, pros reveal that sometimes the most effective way to sell is by education, not persuasion.

Keywords: retail displays   retailing  

Salon-Tested Ideas on Successful Cosmetics Retailing

July 1, 1995  | Article

Adding makeup to your salon could be a perfect business enhancement. The secret lies in pricing and marketing your new line just right.

Keywords: retailing  

How to Select a Retail Line

April 1, 1995  | Article

Keywords: retailing  

Editor's note: Start Retailing and Give Yourself a Raise

April 1, 1995  | Article

Keywords: retailing  

Boosting Your Retail Sales Appeal

February 1, 1995  | Article

Here are top tips for maximizing your retail sales by focusing on the first 10 feet of your salon as its strongest selling area.

Keywords: product displays   retailing  

Understand Product Markup to Retail for Profit

January 1, 1995  | Article

Of the two main opportunities for a nail salon to generate revenue, the sale of retail products perhaps has the most potential for profit.

Keywords: profitablity   retailing  

10 Ways To Increase Your Income

October 1, 1994  | Article

Start by raising prices, then follow by reducing expenses, continuing your education, and managing your time. Then watch your income grow.

Keywords: budgeting   continuing education   nail tech assistants   profitablity   raising prices  

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