March 1, 1999
Can you use an extra $300 a month? We’ve talked to salon owners whose purchase-provoking polish displays have earned them a 30%-40% increase in their profits. No matter what your budget there’s a polish retailing solution for your business.
August 1, 1997
From nails-only to full-service, Salon De Nouveau has enjoyed double-digit business growth for the past several years. Owner Cindy Fairchild and her staff are no slackers when it comes to personal growth either.
Don’t give a client a reason to leave you and do her own nails. Show her that the salon experience cannot be duplicated—no matter what product she gets her hands on.
June 1, 1997
A gauge of high-fashion savvy, nail color has trickled down from the runways to become a sizzling retail commodity and an integral part of the way consumers use color to build their wardrobes.
December 1, 1996
Why is it that nail salons are not selling record-breaking amounts of nail polish themselves? Because they’re not trying.
November 1, 1995
When it comes to salon retailing, pros reveal that sometimes the most effective way to sell is by education, not persuasion.
July 1, 1995
Adding makeup to your salon could be a perfect business enhancement. The secret lies in pricing and marketing your new line just right.
April 1, 1995
February 1, 1995
Here are top tips for maximizing your retail sales by focusing on the first 10 feet of your salon as its strongest selling area.
January 1, 1995
Of the two main opportunities for a nail salon to generate revenue, the sale of retail products perhaps has the most potential for profit.
October 1, 1994
Start by raising prices, then follow by reducing expenses, continuing your education, and managing your time. Then watch your income grow.
April 1, 1994
Did you know that you already have the skills and client trust you need to successfully sell services and retail products to your clients? You are a service professional-a “people person”—someone who knows how to talk to clients about their specific needs and to offer solutions.
February 1, 1994
Nail polish manufacturers have a lot of good ideas about what salons can do to increase their profits on polish retail. Here 10 of them share their thoughts on what you can do to retail polish successfully in the salon.
When it comes to making money in the salon, sometimes it's the little things that count.
Celebrating Our Gelish Play at Home S. 4 Winners11 photos
CND VIP Brand Summit16 photos
Single-cell, vegetable-like organisms; some bacteria are capable of causing disease.
What are reasonable terms for a non-compete contract?
How do I announce to my clients that I will be moving to a new salon?
The new products I’m using are adding time to each appointment. How do I adjust my schedule?
Why isn’t my Gelish application curing properly?
What’s the cause of the pinkish-red oval area on the pad of my client’s toes?
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