Young Nails' Habib Salo and Tracey Reierson discuss how to build a clientele, whether you're starting from scratch or trying to step up your current business.
Salon consultant Tammy Dennis recommends that owners offer an unconditional guarantee for their services to get customers through the door.
Customized services can attract clientele looking for a personalized experience from their salon.
John Rigo, a content marketer with small business technology platform Booker, offers these four tips for building your client email list.
Brother-sister duo Michele and Wayne Lin’s brand Live Love Polish focuses on selling quality nail products to both consumers and salon professionals.
The best salons today are outperforming their competitors by standing out — and they do this through strategic branding and design.
Ivan Zoot encourages salons to go old-school in their marketing, and discusses his “500 Business Card Challenge.”
Spa parties can be a great revenue booster, but partnering with a local charity can bring in new clients and set your business apart from the pack.
There is no excuse sufficient enough to devalue your time.
Holly Schippers AKA FingerNailFixer was the keynote speaker at the 2016 NW Nail Tech Retreat . Watch her speech as she explains there is no excuse sufficient enough to devalue your time and offers a reasonable explanation to raise your service prices.
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