Readers sent in the #saddest3words they've ever heard in the nail industry.
From on-demand service to using natural ingredients, these spa trends will help keep your business ahead of the industry curve.
I decided to thank my clients for their loyalty with a small treat.
Light Elegance's Lezlie McConnell and daughter Lexy introduce Chelsea, one of the company's sales associates, who is always there to assist customers. They also discuss what good customer service mean to them.
Salon owners often complain that they can't find good nail techs. Here are some tips to help your students meet owners' needs and succeed in the nail industry after graduation.
At Elan Hair Studio, a full-service salon located in Sea Girt, N.J., they’ve learned that a little personalization goes a long way in keeping clients happy.
Now’s the time to ask clients what they’d like to see you offer in the new year.
This month we asked nail techs: Do you have any quirks, habits, or special rituals you find yourself doing before performing a service?
This month we asked nail techs: Do you make clients reschedule during cold/flu season if they come in sick? Do you reschedule if you’re sick?
Building your book requires hard work, consistency — and asking the right questions to get clients to prebook. Don’t worry, you can still talk about the weather, or what you’re watching on Netflix, but you’ll want to squeeze a few of these questions into the conversation from here on out.
