If you want professional, long-lasting results, you have to stick to the system, says OPI’s Suzi Weiss-Fischmann.
That’s why in January, OPI will launch new Infinite Shine Primer and Gloss featuring exclusive ProStay branding to reinforce the message that the long-lasting lacquer line must be paired with its respective top and base in order to maintain professional and staying results. "Infinite Shine is nail lacquer; however, it is a system, meaning that you need to use a base coat, the color, and the top coat in order to receive the results that we are claiming,” Weiss-Fischmann says.
In 2017, Infinite Shine will also be available in 30 more OPI shades in the long-lasting lacquer formula. Those iconic colors include:
A-Rose at Dawn . . . Broke by Noon
Barefoot in Barcelona
Berlin There Done That
Can’t Find My Czechbook
Chicago Champagne Toast
Cosmo Not Tonight Honey!
Do You Lilac It?
Got the Blues for Red
Got Myself into a Jambalaya
I Do It My Run-way
La Paz-itively Hot
Live. Love. Carnaval
Lucky Lucky Lavender
Made Your Look
Mod About You
OPI By Popular Vote
Shh. . . It’s Top Secret!
Suzi. . . The First Lady of Nails
The Latest and Slatest
The Thrill of Brazil
Tiramisu for Two
You’re Such a Budapast
While at a press event in West Hollywood, Calif. on Wednesday, Weiss-Fischmann also introduced the brand’s new color collection, Fiji.
Twelve bright and vivid shades will be available in all three color categories including traditional lacquer, long-lasting polish, and gel-polish.
Listen in on Weiss-Fischmann describe to collection herself:
To celebrate the new collection, nail techs Raven Hennington-Billberry (@nailsbyraven) and Darlene Sritapan (@nailsbydarlingdarlene) offered mini manicures at the press event.
Follow our Instagram Story for live updates from the event and visit www.opi.com/pro for more information.
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