Erin Snyder Dixon

Contributing Writer

Erin Snyder Dixon wrote

Nurses and Nails

Nurses and Nails

by Erin Snyder Dixon

Special care must be taken when performing service consultations for those in the health care industry and related fields. Turn this into a positive by marketing a healthy, natural nail regime for this client base.

Our Own Worst Enemies: Dealing with Bad Coworkers

Our Own Worst Enemies: Dealing with Bad Coworkers

by Erin Snyder Dixon

The coffee pot is on and dry, the retail area is dusty, and your coworker is happily filing the nails of one of your favorite clients. You are not alone. Nail techs just like you are facing the same issues in salons around the globe. Don’t let that bad coworker get your panties in a bunch. It’s time to band together and take back the salon.

When Your Client Is Expecting

When Your Client Is Expecting

by Erin Snyder Dixon

Salons are carving out a niche by catering to expectant mothers. Moms-only menus, specialized massage, and targeted retail goodies are just the beginning. With some planning and training you can add to the joy — and relieve the discomforts — during the nine months before birth.

Gel Fills by the Numbers

Gel Fills by the Numbers

by Erin Snyder Dixon

It’s been a couple of weeks since your client left the salon with a shiny new set of gel enhancements. Her busy fingers have washed dishes, made beds, surfed the Internet, and clicked the seatbelt, leaving her in need of your professional services to bring them back to their original beauty and balance. Embrace the ease and forgiveness of gel with this basic gel fill routine.

Bamboo Spa Salon in James Island, S.C. features golden yellow shades mixed with earth tones to...

Cracking the Color Code

by Erin Snyder Dixon

Clients come in to your salon for more than a great manicure or pedicure. They are sold on a feel, a look, or a culture. Add color to the list of tools you have to influence client behavior, accentuate services, and shape the client’s total experience.

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