Close

Business

Nail Art Wheels Spark Creative Choices

by NLS Staff | April 29, 2016
Rachael Peterson painted this wheel using OPI’s Hello Kitty Collection.

Rachael Peterson painted this wheel using OPI’s Hello Kitty Collection.

“I find my clients are much happier with their nails when they are a part of the planning,” says Rachael Peterson, a nail tech at Serenity Couture in Rochester, Minn. That’s where her nail art wheels come in handy. Peterson uses her nail art wheels to display the latest colors, show clients examples of her work, and make custom nail art suggestions.

Rachael Peterson

Rachael Peterson

“Most of the time, during their consultation, clients will only request detailed nail art on one or two nails. That’s when I  show them the designs I made on my wheels beforehand,” she says. “To customize their nails, I will take a blank wheel and choose a few colors and combinations that will work with the detailed nail art — it may be a layered nail color, fade, French, or ombré. That way they get to visualize what it will look like before the service.”

For the majority of clients this preview of the final look is a plus. “However, I do have clients who want to be surprised and give me the go-ahead to do what I want,” says Peterson. “Then they try not to look until I am done. I absolutely love that!”

Lacquered Nail Salon

Business

Let's Take a Shelfie

by Beth Livesay

The term "shelfie" usually refers to an Instagram-worthy photo depicting a colorful bookshelf. However, nail salons can also post the perfect shelfie, consisting of polish, retail, or glitter. Here are some of our favorites.

Grow Your Business with Automated Marketing

Grow Your Business with Automated Marketing

by Staff

Marketing your business is a top priority; if you don’t market, you won’t attract new clients or keep the ones you already have. Good news: Your marketing strategy doesn’t have to be time consuming or complicated to make an impact.

Videos

In our video section, watch salon professionals in action, listen to the advice of salon business experts, and tour inside the world’s top salons.

Grow Your Business with Automated Marketing

Grow Your Business with Automated Marketing

by Staff

Marketing your business is a top priority; if you don’t market, you won’t attract new clients or keep the ones you already have. Good news: Your marketing strategy doesn’t have to be time consuming or complicated to make an impact.

Load More