According to a national survey commissioned by discount spa site Spa-Addicts.com and conducted by Harris Interactive, only 33% of women have ever been to a spa. Of the women who've indulged, 88% think spas are too expensive and 69% perceive them as primarily for the wealthy. Others feel guilty pampering themselves or feel unsure of what to expect at the spa. Spa-addicts.com's Mary Blackmon believes that education on the benefits and etiquette of spa treatments will increase their popularity.
Here are some other notable stas, about both spa-going women and those who stay away.
Aside from the actual treatment, why do you go to a spa?
73% to feel pampered
66% to relax or decompress
40% to get some peace and quiet
39% to look better
(multiple responses were allowed)
Percentage of spa-goers who would/would not have injectable medical spa treatments (such as Botox or Restylane):
25% would
75% would not
The reasons non-spa-goers give for staying away:
61% high cost
23% discomfort or embarrassment about taking clothes off
22% inaccessibility (location)
20% not knowing what to expect
14% fear of being pressured into buying a product
8% not knowing how much to tip
(multiple responses were allowed)
If you could treat yourself to any spa experience, which would you most desire?:
84% massage
72% facial
68% pedicure
64% manicure
36% waxing
31% body wraps
27% reflexology
21% hydrotherapy
(multiple responses were allowed)
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