Business - Topic : holidays

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Week 15: Check Your E-mail List…Check It Twice

November 10, 2009  | Article

For the last five years retailers have followed a trend that spa owners need to be aware of. Don’t forget the Internet. Four of the eight biggest retail e-mail volume days of the year occurred in the weeks before Christmas last year. These days actually have names, “Cyber Monday” (November 27) with the following three Mondays being referred to as “Echo Mondays” (December 4, 11 and 18). Sending out e-mails to your data base around these dates makes good sense.

Keywords: 30 Designs in 90 Days   holidays   recession   web marketing  

Survive the Holiday Season With Ease

November 1, 2009  | Article

Tips on how to survive and prosper this holiday season and end the year with a bang.

Keywords: client scheduling   gift bags   gift certificates   holidays   minimizing stress  

Celebrating the Spirit of the Season

December 1, 2008  | Article

Nail techs tell us how they mark the holidays at the salon with special decorations and parties for staff and clients.

Keywords: holiday decorating   holidays   reader surveys  

Ask the Manicurist: December 2008

December 1, 2008  | Article

Ho ho ho. Tee hee hee. The Manicurist — aka Rebecca Seals — offers her unique take on holiday happenings at the salon.

Keywords: client issues   client relationships   client scheduling   customer service   gift certificates  

On My Mind: Don't Forget to Breathe

December 1, 2008  | Article

Sometimes all we need to do is pause to reflect on what matters most — our health,
our loved ones, our freedom — and don’t forget to breathe.

Keywords: holidays   work life balance  

They Do the Marketing, You Get the Business

October 1, 2008  | Article

Through partnering with Spa & Salon Wish, a network of more than 3600 salons and spas, your salon will be more effectively marketed on the web. They provide consumers with the ability to purchase gift certificates for your salon and you receive face value less a 17% marketing fee when they are redeemed.

Keywords: building your clientele   gift certificates   holidays   marketing/promotions   web marketing  

10 Ways to Make Your Salon Holiday [Shopping] Destination

November 1, 2007  | Article

You’re competing against the discount dollar store and the high-end boutiques, but with a little creativity, you can create a buzz around your salon – and not just the services – that will keep people long into the New Year.

Keywords: holiday products   holiday retailing   holidays   Renee Borowy  

More Than Just Window Dressing

January 1, 2006  | Article

Enhancing your windows does not have to be an expensive or time-consuming ordeal. With a little imagination, you can really make your front window stand out. Use this monthly planner with plenty of practical tips to get you going.

Keywords: advertising/promotions   holiday decorating   holidays   salon decor/design  

Ten Ways to Keep Your Sanity During the Holiday Season

December 1, 2005  | Article

While it is a time of the year to make a lot of cash, don't neglect yourself this holiday season.

Keywords: holidays   minimizing stress   stress-free holidays   work life balance  

It's a Wonderful LIfe, NAILS Version

December 1, 2005  | Article

Like the George Bailey character in “It’s a Wonderful Life,” I sometimes wonder how bad off the world would be without the professional nail industry, my job, your job — Is it so bad that millions of women would go with unpolished nails?

Keywords: As I See It   holidays  

Be of Good Cheer (During the Holidays)

December 1, 2004  | Article

Salon owner Cindy Wentzel says reading a magazine in bed helps her to wind down after a hard day.

Keywords: holidays   stress   stress-free holidays  

Compensate Employees for Extra Holiday Hours

December 1, 2003  | Article

How can salon owners take the sting out of all those extra hours employees are asked to work in the weeks preceding Christmas?

Keywords: compensation systems   holidays   seasonal services  

9 Ways to Hook Holiday Clients

December 1, 2003  | Article

They walk through your doors during the holidays for a special treat and then you don't see them again for a year--or worse, ever. Holiday clients give your business a welcome boost once a year. Here we give you tips to help you turn holiday clients into regulars.

Keywords: building your clientele   client gift ideas   coupons   email marketing   gift certificates  

Compensate Employees for Extra Holiday Hours

December 1, 2003  | Article

Shari Finger, veteran salon owner, details different types of incentive programs to keep employees' spirits up during the holidays.

Keywords: compensation systems   employee issues   holidays   incentive structures   Shari Finger  

Cure the WINTER BLAHS

November 1, 2002  | Article

This holiday season, transform your menu into a winter wonderland of services that tantalize clients’ senses, smooth away their stresses, and moisturize their dry hands and feet.

Keywords: holidays   pedicures   seasonal promotions   seasonal services   winter pedicures  

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