Business - Topic : keeping your business competitive

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Can A Nail Tech Assistant Help Your Salon?

August 1, 2007  | Article

Bartenders have barbacks, helping to keep glasses clean and bars well-stocked, and hair stylists have assistants, helping to clean and prep the hair for styling, so what about nail techs? Can hiring cosmetology students or new graduates as assistants help your salon make more money?

Keywords: Business   keeping your business competitive   money management   nail tech assistants   recruiting  

Deb on the Web: How to Shake the Doldroms

April 1, 2006  | Article

Whether you're jump-starting your career or re-energizing your business, nail industry veteran Debbie Doerrlamm has some ideas for you.

Keywords: building your clientele   keeping your business competitive   marketing/promotions   stress  

What Is Your Opinion on Sharing Tips and information with Other Nail Techs?

January 1, 2006  | Article

Are you secretive or do you love to share all you know and have with your fellow nail techs?

Keywords: keeping your business competitive   networking   Reader to Reader   Renee Borowy  

Your Personal Trainer

May 1, 2005  | Article

You could be making your first tentative steps into the beauty industry, or your book may be so filled with penciled-in names there’s no white space. Either way, if you’re uncertain what your next steps should be, it may be time to turn to a consultant.

Keywords: building your clientele   business tools   consultants   keeping your business competitive   marketing/promotions  

A Work in Progress: Keeping Your Business Fresh

February 1, 2005  | Article

We're always trying to improve ... to make YOUR life and work easier.

Keywords: As I See It   customer service   keeping your business competitive   motivation  

Changing Scenery

February 1, 2005  | Article

Whether it’s revamping your current location or conquering uncharted territory in a new salon, how well you prepare for the renovation could be the difference between high hopes or high stress. While the most exciting part may be seeing it all come together, the most important part is done before you ever lift a finger.

Keywords: Business   keeping your business competitive   salon decor/design  

Keeping the College Crowd Polished

November 1, 2003  | Article

Market your services to students and turn them into loyal clients. Read on for tips from salons who've successfully brought students in--and kept them coming back. From advertising in the school paper to participating in sorority events, there's more than one way to go about it.

Keywords: advertising/promotions   Business   keeping your business competitive   marketing/promotions   niche marketing  

Spa Spin: How To Amp Up Your Menu

November 1, 2003  | Article

You may not look around your salon or nail station and think "spa." And you may not look in the mirror and see a publicist. But chances are your services are just as luxurious, relaxing, and satisfying as those at the spa down the street-your clients just wouldn't know it by reading your menu. Here we show you how to spruce up the language to make your services sound as good as they are.

Keywords: all-natural   keeping your business competitive   marketing/promotions  

Is Your Pay Structure The Problem?

November 1, 2003  | Article

How a salon chooses to pay its staff can make all the difference in employee retention, quality of service, profitability, and your ability to compete. After payroll, salon owners are often left only with their own tip money and revenue from services they've performed. Should you abandon the traditional commission structure for a pay system that rewards behaviors that are key to the salon's overall success?

Keywords: Business   keeping your business competitive   money management   service pricing   staff management  

Grab a Partner and Cross-Market Your Services

July 1, 2003  | Article

Look no further for low-cost, high-return, business-building ideas. Look beyond the obvious and cross-market with unlikely allies to double your exposure with minimal expense.

Keywords: bartering   business building   customer service   keeping your business competitive  

Keep Your Delusions Alive

May 1, 2003  | Article

Although there are nail technicians who tell us business has been hurt by the sluggish economy and fears of war, most tell us that things are good.

Keywords: keeping your business competitive   recession  

What Worries You?

April 1, 2003  | Article

What concerns you most about your business right now?

Keywords: continuing education   Diana Bonn   economy   finding/retaining staff   keeping your business competitive  

Grow Through Good Management

December 1, 2002  | Article

By understanding and committing to the principles of good management, your business can succeed and even flourish. Are you doing all you can do when it comes to smart scheduling, customer relations, employee management, and analyzing the numbers behind your business decisions?

Keywords: business tools   consultants   finance   keeping your business competitive   salon technology  

Cut Your Cost to Boost Your Profits

October 1, 2002  | Article

As competition and tough economic times keep service prices flat, salon owners and booth renters need to look elsewhere to increase profits. Learn ways to cut your overhead costs — without sacrificing customer service.

Keywords: keeping your business competitive   salon finances   taxes  

SWOT: Analyze Your Business

August 1, 2002  | Article

SWOT means you should ask yourself: What are your Strengths, Weaknesses, Oppportunities, and Threats?

Keywords: As I See It   business building   keeping your business competitive  

Encyclopedia

Now celebrating its 30th year in business, Forsythe Cosmetics Group was founded in 1979 by husband and wife team, Buddy and Harriet Rose....
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Market Research

Market Research How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.

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