Business - Topic : marketing/promotions

316 - 330 of 357
Previous Next

We Know What Girls Like

May 1, 2000  | Article

Two things characterize today’s teens — a strong desire for self-expression and the luxury of disposable income. Both spell good news for the nail industry. As more students nationwide are required to wear uniforms, teens are relying on their nails to make a statement about their individuality.

Keywords: marketing/promotions   youth marketing   youth services  

Reader to Reader: How do you market your salon?

April 1, 2000  | Article

Readers share tips on marketing by using everything from advertising to using gift certificates. 

Keywords: advertising/promotions   client loyalty   gift certificates   marketing/promotions   Reader to Reader  

The Sleeping Giants

November 1, 1999  | Article

Find out how to better understand market services to you ethnic clients. See what industry insiders are saying and doing to cater to these growing markets.

Keywords: cnd   Maisie Dunbar   marketing/promotions   Misa Cosmetics  

How to Host a Charity Event

April 1, 1999  | Article

When Love Those Nails hosted a charity event benefiting breast cancer research, the owners turned to nail technician Beth Van Blarcom to coordinate.Van Blarcom, a former conference manager, shares her tips on making a salon fund­ raiser a success.

Keywords: charity   marketing/promotions  

Get With It … On-Line

November 1, 1998  | Article

If you aren't online yet chatting with other nail techs, you're missing a unique opportunity.

Keywords: As I See It   BeautyTech.com   Debbie Doerrlamm   marketing/promotions   websites  

Make Mother’s Day Magic With Gift Certificates

April 1, 1998  | Article

Keywords: Action Bag Company   gift certificates   holidays   marketing/promotions   Mother's Day  

Make Your Presence Known

February 1, 1998  | Article

Milady's book provides good and practical ideas for promoting your salon and creating an appealing image. 

Keywords: marketing/promotions   Milady   public relations  

Wanted Not Just a Few Good Men

April 1, 1997  | Article

Luring men into your salon is challenging, but it’s easier than getting them to stop and ask for directions. Help them find your salon easily with the right services and go easy on the frills.

Keywords: marketing/promotions   men's grooming   men's salons   pedicures  

Asian Influence: Building A Bridge

April 1, 1997  | Article

As competition increases, the gap between Asian salons and the rest of the industry is actually getting smaller. To keep their English-speaking clientele, Asian nail technicians are making efforts to learn the language and expand their salon services, while non-Asian salons are discovering the value of quick service and client convenience.

Keywords: discount salons   international   keeping your business competitive   licensing   marketing/promotions  

Reader to Reader: How Do You Market Nail Services for Men?

November 1, 1996  | Article

"In the nail industry there are two types of men: businessmen who like to have manicured nails and men who think that manicured nails will look feminine."

Keywords: male clients   marketing/promotions  

Keep Your Advertising on Track

November 1, 1996  | Article

Look to race cars as an interesting way to promote your salon. 

Keywords: marketing/promotions  

Nails on the ‘Net

November 1, 1996  | Article

What does “surfing the ‘net”mean? What is that “dot com”thing?

Keywords: BeautyTech.com   Debbie Doerrlamm   marketing/promotions   online networking   websites  

Let the Pamperers Be Pampered

May 1, 1996  | Article

At A Perfect Ten Nail Salon & Day Spa in Wilmington, Del., kids can give mom the royal treatment by indulging her with the salons new “Lady Godiva” gift package: a half-day of stress-relieving treatments, served up with fresh fruits and luscious Godiva chocolates.

Keywords: marketing/promotions   Mother's Day  

Sharing Is Succeeding

April 1, 1996  | Article

Networking with other salons at a tradeshow, or even at an informal breakfast meeting can make many good ideas go a long way.

 

Keywords: Debbie Doerrlamm   keeping your business competitive   marketing/promotions   Paula Gilmore   recruiting/hiring/retaining staff  

Cover Tech: Keeping a Competitive Edge

October 1, 1995  | Article

Winning nail competitions could get you noticed. How about being called to endorse nail products? Add to that starting your own product line! The sky's the limit for technician Kim Morgan.

Keywords: competitions   marketing/promotions   Top 25 Competitors   Tweezerman  

Featured Products & Promotions   |   Advertisement

Market Research

Market Research How big is the U.S. nail business? $7.3 billion. What's the average service price for a manicure? Dig into our decades' deep research archives.

Industry Statistics for

View All

VietSALON

FREE Subscription

VietSalon is a Vietnamese-language magazine and the sister publication to NAILS. Click the link below to sign up for a FREE one-year subscription.

Get a free preview issue and a Free Gift
Subscribe Today!

Please sign in or register to .    Close
Loading...
 
Subscribe Today
Subscribe Today