media coverage

On Film: Nail Art Documentary Released

The 35-minute documentary is the work of a Los Angeles-based filmmaker named Brass, who wanted to explore how nail art has evolved from the streets to high fashion.

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E! News Features Celebrity Nail Stylist Tom Bachik

We're so proud of Tom Bachik, nail tech to stars like Jennifer Lopez, Gwen Stefani, Zooey Deschanel, and more! In E! News' weeklong series on stylists to the stars, Tom was featured as the nail stylist to the stars. It's a great look at how he got his start in the industry and some of his coolest nail looks.

Is Nail Art an Art Form or a Craft?

The latest episode of PBS Arts weekly web series, Idea Channel, takes a look at something close to our hearts, nail art. According to host Mike Rugnetta, nail art can actually be viewed as an argument in the continuing battle between art and craft.

Get Ready to Make Headlines

A touch of media training is just the thing to prepare you for your time in the spotlight.

Five Reasons You’re Not Getting Media Attention

When you’re not getting any media coverage, whose fault is it? According to Jennifer Wezensky, president of JW Public Relations, a Michigan-based boutique PR firm specializing in helping small businesses garner positive media coverage, the blame may lie directly at your door.

Young Nails Sends Nail Products to the Troops

Young Nails' Greg Salo and his brother Habib Salo were interviewed on LA's NBC news recently after sending products to a soldier (who is also a licensed manicurist) stationed in Afghanistan. Full story here: http://www.nailsmag.com/article/92521/young-nails-maniq-is-soldier-proof

On My Mind: Lights, Camera, Nails!

We’re all pretty excited about Katie Cazorla’s new nail salon-focused reality show that’s premiering later this month (all the details are in our cover story here). After years of reality shows on everything from hoarders to bridezillas, it’s validating to finally have a reality show all of our own.

Nail Files Coming to TV Guide Network in June

TV Guide Network's new summer reality show, "Nail Files," follows budding entrepreneur Katie Cazorla as she aspires to take her salon, The Painted Nail, to the next level. With the support of her fiancé, record producer Walter Afanasieff, Katie hosts gifting suites, attends A-list events, launches her Spring line of polishes, and handles her celebrity clients all while placating her trouble-making staff. Katie's life may seem glamorous, but keeping all the balls in the air without stumbling seems to be a daily challenge.

Grow Your Business With Media Coverage

A press release is one of the easiest and most cost-effective ways of getting your message out when you have a business announcement.

Unsanitary Practices- or Unscrupulous Lawyers?

Nail salons and Industry observers are crying foul over a California consumer group’s lawsuit against nail salons for using a single bottle of polish on multiple clients. The State Board says it’s the attorney’s—not the practitioners’—actions that should be questioned.

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