With more vacancies to fill than nail techs to fill them, salon owners have to think creatively to fill openings. Some have turned to Instagram and Facebook to attract top talent — and found success.
If you’ve been struggling to turn “likes and comments” on your Facebook page into actual appointments and revenue, you will want to catch this free workshop from Sunnystorm Marketing.
This month we asked nail techs: How do you deal with negative comments on your social media?
A salon marketing expert outlines four vital questions to consider before jumping into social media advertising, along with tips on where to put your marketing dollars for the best results.
When you show Facebook ads to your website visitors, they’re much more likely to claim your offer or book an appointment than anyone else on Facebook.
This month we asked nail techs: Do you credit people who inspire your work? If so, how?
Phorest’s Chris Brennan recommends that salons generate online reviews by asking for them from their top clients.
For those of you whose goal is to get published in 2019, we just completed our first live webinar on how to get featured in NAILS Magazine, on our website, and on our social media channels. I am recapping some of the main points from our webinar here.
Salon Digital Summit kicked off with over 300 attendees and major sponsors including OPI and CND.
Square Appointments now integrates with Instagram and Google, allowing salon owners to promote their business and acquire new customers right from their social media feed or search result.
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